The Marketing Blog

MARCH 8, 2010

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. Here is a full copy of the brief study!

Study 180

Study Company Web 2.0 Twitter 180

SocialFish

JANUARY 11, 2011

We have some great stuff in the works, including a new Open Community case study series by Deirdre Reid , and an interview series where we’ll be talking to several top association CEO’s about the ideas in our little book. The Trainer’s Social Media Tool Box. Need help with Social Media policies?

Postrank 170

Postrank Handbook Case Study Press Release 170

Mindjumpers

JULY 27, 2010

New Spice – Study like a Scholar, Scholar Posted by Jonas Klit Nielsen Jul 27th, 2010 Tweet Old Spice Spoof nails it! New Spice – Study like a Scholar, Scholar Look at me! But one stands out – its called “New Spice – study like a Scholar, Scholar”. Using Wordpress Like a Pro » Old Spice Spoof nails it!

Study 220

Study Film Nielsen Disqus 220

SocialFish

FEBRUARY 22, 2011

We’re very excited to be kicking off a regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

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Case Study Banking Study Communities 237

Hootsuite

FEBRUARY 4, 2020

After all, the social media platform boasts more than 1 billion users all over the world (more than 1/10th of Earth’s population). That way you can make the best decisions when it comes to your social media marketing strategy. Instagram launched in October 2010. But that’s a little easier said than done.

Instagram 145

Instagram Social Media Marketing Survey 145

Mindjumpers

JANUARY 26, 2011

Tweet Harvard Business Review Analytics Services has released a study on the impact of social media. The survey was conducted among HBR magazine and newsletter subscribers during July 2010. Nearly one-third (31%) do not measure effectiveness of social media. Social Media Marketing Goals & Tools.

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Social Media Survey Metrics Analytics 277

Techipedia: Tamar Weinberg

AUGUST 25, 2010

With social media, an abundance of resources are at your fingertips. However, without a successful plan and any adequate preparation, your social media efforts will fail. Don’t make your social media efforts half-assed. If you’re going to engage in social media, do it!

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Social Media Engagement Forums Policies 272

SocMed Sean

FEBRUARY 1, 2022

Instagram quickly became, and continues to be, the social media app of choice for people wanting to show the world who they “really” are. Instagram was initially a photo-sharing app when released in October 2010. Study Tips on Instagram for Students. Kids and young adults love social media. That’s no secret.

Instagram 162

Instagram Study Influencer Tips 162

Akamai Marketing

MARCH 31, 2011

The quicker the response, the happier the complainer and the more impressed the social media listeners are. Give them a private way to stay in touch (so they can voice their concerns to their new friend on the inside as opposed to using social media). What’s your social currency? But not really.

Social Media 188

Social Media Klout Policies Forums 188

Social Media Marketing

JULY 15, 2019

Social media plays such a vital role in our lives now. Social media is a medium that reaches people all around the globe. People are so connected these days; it is true that in the last 15 years, social media has taken the world by storm. How social media gained popularity.

Social Media 103

Social Media Patterns Instagram Sites 103

Firebelly

FEBRUARY 24, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Facebook Stories From This Week You Need To Read | Main | Firebelly Work: J.C. The study’s key findings include: 22% (108) of the primary corporations listed in the 2009 Fortune 500 have a public-facing corporate blog. Your comment has not yet been posted.

Social Media 165

Social Media Twitter Paid Search Study 165

Taylor Marek

JANUARY 15, 2010

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Marketing Fail: iNET Web Case Study January 15, 2010 by Taylor Marek Welcome to a pillar series I plan on putting together on my blog titled, “Marketing Fail&#.

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Case Study Study Marketing Company 153

The Social Media Incubator

OCTOBER 11, 2011

If you’re a social media user, your posts could indicate patterns in your mood changes. The New York Times recently released an article about a study conducted by Cornell University that examined “the emotional tone of people’s messages”on Twitter. Can Twitter track your mood? How did they do it?

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Study Twitter Patterns Sentiment 111

Ari Herzog

DECEMBER 1, 2010

December is here and, per my desire to participate in reverberations this month, I’d like to respond to Gwen Bell’s prompt of the day : Encapsulate the year 2010 in one word. My word for 2010 is discovery. What are yours? -- Thank you for reading 1 Word to Describe 2010 and 2011 at AriWriter. Those are my words.

Foursquare 119

Foursquare Case Study Collaboration Mobile 119

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. People are the fuel behind social media, which is really just tools and tactics. Do they use social platforms and if so, how often and why?

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Research Social Media Marketing Retail 265

Justin Levy

MAY 11, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Still Think Social Media Is A Fad? Written on May 11, 2010 by Justin Levy in social media , stats , video 19 Comments - Leave a comment! RT @justinlevy: Still think social media is a fad?

Social Media 199

Social Media RSS Feed Reader Creative Commons 199

Mindjumpers

JULY 15, 2010

This is due to a very successful social media campaign driven by the “Old Spice Guy” aka “the man your man could smell like” performed by Isaiah Mustafah First back in February, Old Spice launched a video running both on television and web, which quickly quickly went viral.

Campaign 206

Campaign Social Media Reddit Disqus 206

The Marketing Blog

DECEMBER 10, 2009

Home About In the Media Entrepreneurial resources Enterprise 2.0 35 pm Criticising Social Media ? Jump to Comments Criticizing social media ? Understand Social Media as a Philosophy and its application as a Culture. Criticising Social Media ? Conversations December 10, 2009.10:35

Social Media 138

Social Media Web 2.0 Startup Case Study 138

Firebelly

SEPTEMBER 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17.

Social Media 190

Social Media Paid Search Reputation SMS 190

Adam Sherk

JANUARY 11, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk PEJ Study Shows Print Still Primary Source of Original News Reporting by Adam Sherk on January 11, 2010 The Pew Research Center’s Project for Excellence in Journalism released a study today of the modern news ecosystem, examining a week of news activity in Baltimore, MD.

Study 147

Study News Press Release Report 147

Webbiquity SMM

SEPTEMBER 1, 2010

Social media has fundamentally altered the practice of public relations. Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach. Will Traditional, Social Media Blend?

Press Release 200

Press Release Tips HootSuite Alltop 200

The Marketing Blog

SEPTEMBER 15, 2010

Over the last few weeks/months our team had been working on a pilot study to understand the applications of Facebook pages by Indian businesses. Some of the findings of the study are: Most popular Brand : MTV-India [522,112 Fans as measured on 28th July 2010]. Most active brand : Delhi Traffic Police [12.8 Technology Partners.

Study 167

Study Facebook Exercises Consultant 167

SocialFish

DECEMBER 3, 2010

The list below is for serendipity ; if you prefer our “Must Read&# shares about important stuff for association social media, please click here to subscribe , or click here to browse. Unless you love this stuff like I do, in which case go for it… The Art of Social. Social Media Automation – How Much Is Too Much?

Postrank 168

Postrank Curation Foursquare Case Study 168

Taylor Marek

JANUARY 31, 2010

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me My 2010 Resolutions January 31, 2010 by Taylor Marek Ok, before all of you start throwing bananas at me, let me say one thing… I originally didn’t want to make any New Year Resolutions!

Avatar 101

Avatar WordPress Case Study eBook 101

agora pulse

AUGUST 21, 2019

However, the company found its valuable time gobbled up by many social media tasks. It desperately needed a social media management tool. We recently had an engaging conversation about social media management with Cheryl K Ang , Iceland Music’s project manager, North America, and music supervisor.

Case Study 74

Case Study Study Social Media Management Newsletter 74

Bill Hartzer

FEBRUARY 18, 2010

The research is featured in the March 2010 issue of the Harvard Business Review. Prior to the study, Dessert Gallery did not have a Facebook presence. According to Dholakia, the results of the study indicate that Facebook fan pages provide an effective and low-cost way of social media marketing. Tweet This!

Study 155

Study Health Care Facebook Digg 155

Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. That’s not really convincing social proof. Let’s take a look at the similarities.

Social Media 221

Social Media Marketing Digg Consultant 221

Small Business Mavericks

APRIL 20, 2011

According to an article on My Edmonds News website, small businesses stand to profit more from social media than big businesses or corporations. So what is meant by social media? Small businesses owners only have to spend a few minutes a day on two or three social networking sites to see any benefits.

Social Media 156

Social Media Small Business Case Study Press Release 156

Bill Hartzer

NOVEMBER 30, 2009

VerticalResponse recently did a survey to find out how small businesses planned on spending their marketing dollars in 2010. There were some vast differences between how money will be spent on email marketing and social media versus spending on banner advertising and search engine marketing (SEM). From the survey, 74.1%

Small Business 102

Small Business Report Social Media Survey 102

Convince & Convert

MAY 5, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Crowdsourcing: Beyond the Basics Tying Together Social Media and Corporate Social Responsibility Is Twitter for Business Even Worth the Trouble? I wish politicians were like SJP.

Social Media 125

Social Media Case Study Strategy Study 125

Adam Sherk

DECEMBER 17, 2013

I’m also adding one more that didn’t make the top 10 but I found interesting: Success with the Google News Standout Tag: A 90-Day Study. Related posts: My Top Posts of 2011 on SEO, PR and Social Media for Publishers. My Top 10 Posts of 2009 on News Media, SEO and Social Media. Publishing'

SEO 129

SEO Publishing Social Media Sports 129

Webbiquity SMM

FEBRUARY 16, 2011

Nearly half of B2B marketers using social media view LinkedIn as an effective channel, while only one in three say the same of Facebook. LinkedIn Launches ‘Company Pages’ by MediaPost Online Media Daily. Mark Walsh reports on company pages, another new feature added by LinkedIn in late 2010.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Ari Herzog

JULY 13, 2010

Here’s a sample of recent dog blogs : Case studies exist on the benefits of using social media to announce dog welfare programs and raise funds for dog surgeries. Folks like Mark Hayward wrote about 10 social media tips he learned from his dog. Related posts: Cats and Social Media: Purrfect!

Social Media 167

Social Media Case Study Wireless Hotels 167

agora pulse

DECEMBER 17, 2019

As director of Contentworks Agency , I’m using December to plan for 2020 and make a commitment to improving and evolving my social media strategies. So, let’s look at some New Year’s resolutions that social media managers should consider. Now, many Gen Z members born 1996-2010 don’t even have a Facebook account.

Social Media 82

Social Media Authentication comScore Social Media Management 82

Mindjumpers

FEBRUARY 1, 2011

Tweet The international Social Media Award Show – The Bees Award s – is every week sharing some great social media marketing cases in their Newsletter. Toyota’s long-time fan tracking study showed that NASCAR fans are heavily involved with social media. The challenge. The strategy.

Social Media 224

Social Media Marketing Case Study Project 224

Mindjumpers

JANUARY 3, 2011

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. This post is not about movies but about “the loyalty&# of fans, followers and all those other labels we give to people on social media.

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Loyalty Social Media Study Social Networking 205

Justin Levy

OCTOBER 12, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Determining Social Media ROI Written on October 12, 2009 by Justin Levy in business , business strategy , ims09 , inbound marketing , marketing , marketing strategy , roi , social media , social media strategy , video 19 Comments - Leave a comment!

ROI 140

ROI Social Media Analysis Discount 140