Bill Hartzer

FEBRUARY 18, 2010

Companies that use Facebook and Facebook fan pages to market their company to potential clients can increase sales, word-of-mouth marketing and client loyalty significantly among a subset of their clients, according to new research from Rice University’s Jones Graduate School of Business. Subscribe to the comments for this post?

Study 155

Study Health Care Facebook Digg 155

Webbiquity SMM

DECEMBER 16, 2010

In Defy Gravity: Propel Your Business to High-Velocity Growth , Rebel Brown shows business owners and executives how to shed the weight of legacy baggage, filter out the noise and focus on those opportunities which provide the best potential for profitable growth… Social Media Marketing by Liana “Li&# Evans.

Social Media 188

Social Media Marketing Handbook Engineering 188

SocialFish

JANUARY 11, 2011

We have some great stuff in the works, including a new Open Community case study series by Deirdre Reid , and an interview series where we’ll be talking to several top association CEO’s about the ideas in our little book. The Science of Social Media Marketing. 60 Tips for Marketing Your Social Media.

Postrank 170

Postrank Handbook Case Study Press Release 170

Likeable

NOVEMBER 16, 2021

If Generation Z was the first to grow up with social media, Generation Alpha—that is, the group of people born between 2010 and 2025—is the first to grow up on social media. When Gen Alpha takes Gen Z’s reins, it will be more imperative than ever to use social and video content as marketing tools.

Marketing 85

Marketing Instagram Study Influencer 85

Ignite Social Media

FEBRUARY 11, 2019

As Generation Z grows to be a large part of consumers, it’s important to understand what kinds of marketing they are receptive to. Want to know how not to market to Generation Z? Want help with your marketing efforts? They are defined as the generation directly following Millennials, born between the years of 1995 and 2010.

Marketing 142

Marketing Issues Authentication Social Media 142

Ari Herzog

DECEMBER 1, 2010

December is here and, per my desire to participate in reverberations this month, I’d like to respond to Gwen Bell’s prompt of the day : Encapsulate the year 2010 in one word. My word for 2010 is discovery. What are yours? -- Thank you for reading 1 Word to Describe 2010 and 2011 at AriWriter. Those are my words.

Case Study 119

Case Study Foursquare Collaboration Study 119

Adam Sherk

JANUARY 11, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk PEJ Study Shows Print Still Primary Source of Original News Reporting by Adam Sherk on January 11, 2010 The Pew Research Center’s Project for Excellence in Journalism released a study today of the modern news ecosystem, examining a week of news activity in Baltimore, MD.

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Study News Press Release Report 147

The Marketing Blog

SEPTEMBER 15, 2010

Over the last few weeks/months our team had been working on a pilot study to understand the applications of Facebook pages by Indian businesses. Some of the findings of the study are: Most popular Brand : MTV-India [522,112 Fans as measured on 28th July 2010]. Most active brand : Delhi Traffic Police [12.8

Study 167

Study Facebook Exercises Consultant 167

Webbiquity SMM

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Mark Walsh reports on company pages, another new feature added by LinkedIn in late 2010.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Convince & Convert

AUGUST 28, 2015

As the most pervasive and arguably most important form of mass communication in the world, blogging is continually at the top of the content marketing conversation. However, despite blogging’s popularity, there hasn’t been an independent study to uncover the power and lifetime value of a blog post—until now. A Blog’s Post’s Lifespan.

Study 60

Study Metrics Sample Samples 60

Webbiquity SMM

SEPTEMBER 1, 2010

Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far. Share this on LinkedIn.

Press Release 200

Press Release Tips HootSuite Alltop 200

Hootsuite

FEBRUARY 4, 2020

And once you do, you’ll be able to create a smart Instagram marketing strategy that will create leads, sales, and an audience devoted to your brand. That way you can make the best decisions when it comes to your social media marketing strategy. Instagram launched in October 2010. But that’s a little easier said than done.

Instagram 145

Instagram Social Media Marketing Survey 145

Taylor Marek

JANUARY 31, 2010

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me My 2010 Resolutions January 31, 2010 by Taylor Marek Ok, before all of you start throwing bananas at me, let me say one thing… I originally didn’t want to make any New Year Resolutions! Comment below.

Avatar 101

Avatar WordPress Case Study eBook 101

SocialFish

DECEMBER 3, 2010

To succeed in social media, set aside your marketing plan {Grow}. The Big(ger) Marketing Shift (Mitch Joel). 20 LinkedIn Case Studies and Examples for Professionals (Kyle Lacy). Everybody’s Doing It: How Marketers Are Utilizing Social Media In 2010 (Flowtown Blog). The Problem with Influence (Danny Brown).

Postrank 168

Postrank Curation Foursquare Case Study 168

The Social Media Incubator

OCTOBER 11, 2011

The New York Times recently released an article about a study conducted by Cornell University that examined “the emotional tone of people’s messages”on Twitter. “In the study, they collected up to 400 messages from each of 2.4 million Twitter users writing in English, posted from February 2008 through January 2010.

Study 111

Study Twitter Patterns Sentiment 111

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? It’s all based on Facebook’s algorithm called EdgeRank.

B2B 279

B2B Marketing Mobile CPM 279

Bill Hartzer

MARCH 10, 2010

In February 2010, Americans conducted 14.5 percent search market share. Websites owned by Google continues to lead the search market in the United States. In February 2010, Google had 65.5 In February 2010, Google had 65.5 percent of the search market, followed by AOL LLC with 2.5 February 2010 U.S.

comScore 101

comScore Engineering Yahoo Microsoft 101

Bill Hartzer

NOVEMBER 30, 2009

VerticalResponse recently did a survey to find out how small businesses planned on spending their marketing dollars in 2010. There were some vast differences between how money will be spent on email marketing and social media versus spending on banner advertising and search engine marketing (SEM). From the survey, 74.1%

Small Business 101

Small Business Report Social Media Survey 101

Sprout Social

MAY 10, 2019

By 2010, YouTube was generating more than two billion views each day. As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. Backlinko shared findings from a study in which 1.3 2. YouTube is the second-most visited site in the world.

YouTube 111

YouTube Strategy B2B Marketing 111

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Will there be future demand for products?

Research 265

Research Social Media Marketing Retail 265

Taylor Marek

JUNE 11, 2010

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me #107 Stop Spending Money, Promotion Techniques from the 2010 FIFA World Cup, and The IPad June 11, 2010 by Taylor Marek In the Basement Edition! No more dorm rooms for me, I’m heading to Taiwan in August!

iPad 105

iPad Avatar Case Study WordPress 105

Mindjumpers

SEPTEMBER 14, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Glympse: Location Service As a Utility The (R)evolution of Social Media Bloggers » How Users Engage With Advertising on Facebook Posted by Anne Herngaard Sep 14th, 2010 Tweet A recent study shows that advertising on the Facebook platform works.

Advertising 238

Advertising Engagement Facebook Study 238

Webbiquity SMM

OCTOBER 18, 2010

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Meaningful Metrics for B2B Blogging by Proteus B2B Marketing. Continually come up with fresh and interesting topics? Avoid dumb mistakes that even smart bloggers make? 10 SEO Tools Every Blogger Must Use by Daily SEO Tip.

Alltop 148

Alltop Tips Hubspot Directory 148

Myrland Marketing

OCTOBER 6, 2010

He engaged our minds as we continue to study and learn as much as possible about the Social Web in order to help our clients and our businesses move forward in the digital age. A digital analyst, sociologist, and futurist, Brian has influenced the effects of emerging media on the convergence of marketing, communications and publishing.

Facebook 88

Facebook Social Media WordPress Syndication 88

Small Business Mavericks

APRIL 19, 2011

» The Changing Face Of Article Marketing Article marketing is a mainstay of Internet marketing. It’s been around since the earliest days of the Internet and Web-savvy marketers have been very effective in using article marketing to drive traffic to their websites and in closing the sale.

Hubpages 156

Hubpages Marketing Case Study Press Release 156

Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. Similarly, your social media marketing initiatives might sound great until someone goes out and ruins it for you.

Social Media 221

Social Media Marketing Digg Consultant 221

Buzz Marketing for Technology

MARCH 2, 2010

s Social Media in Business study found that 60 percent of consumers believe they are already interacting with companies on the social Web. Their platform is good up to 20,000 people and we had 24,000 signed up for our January 19, 2010 virtual event. Related posts: B2B Marketing Content: Lure or Lasso? A recent Cone Inc.’s

B2B 206

B2B Engagement Marketing Sentiment 206

Small Business Mavericks

FEBRUARY 6, 2011

» Is E-mail Marketing More Effective Than Social Media Marketing? It seems that e-mail marketing is still one of the most efficient and cost effective channels available to businesses – that’s both online and traditional brick and mortar businesses. Are The Yellow Pages Outdated?

Social Media 187

Social Media Marketing Small Business Case Study 187

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. Niche marketing: Social media enables you to reach very specific subsets of people based on their personal preferences and interests.

Social Media 159

Social Media Marketing NoFollow Social Bookmarking 159

Small Business Mavericks

APRIL 23, 2011

» Let The Grocer Teach You E-mail Marketing What can a grocer possibly know about e-mail marketing? And that’s why marketing is important. E-mail marketing is one strategy for making that happen. One grocer is using e-mail marketing and getting a 55% open rate on its e-mails. Everyone needs groceries.

Marketing 173

Marketing Case Study Press Release Small Business 173

Small Business Mavericks

APRIL 10, 2011

Google seems to be paying a bit more attention to this local mobile marketing product, which it seemed to have abandoned as of last year. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? If you are a local small business anywhere in the U.S.,

Small Business 156

Small Business Case Study Press Release Marketing 156

Small Business Mavericks

MARCH 10, 2011

Tags: apps , customer service , iPhone , iphone apps , small business This entry was posted on Thursday, March 10th, 2011 at 11:48 am and is filed under Mobile Marketing for Small Business.

Small Business 189

Small Business iPhone Marketing Case Study 189

Mindjumpers

FEBRUARY 1, 2011

Tweet The international Social Media Award Show – The Bees Award s – is every week sharing some great social media marketing cases in their Newsletter. Toyota’s long-time fan tracking study showed that NASCAR fans are heavily involved with social media. 5 Great Social Media Initiatives in 2010. The challenge.

Social Media 224

Social Media Marketing Case Study Project 224

The Marketing Blog

APRIL 7, 2010

50 am Search Engine Statistics:: Google’s share dips Jump to Comments Although, Google continues to dominate the search market in U.S. In the month of March 2010, there are atleast a couple of news pieces which won’t have brought joy to the Mountain View headquarters! Whereas, for February 2010, it stood at 70.95%.

Statistics 149

Statistics Engineering Hitwise Google 149

Mindjumpers

JUNE 6, 2011

Tweet Some time ago, we had a guest post on our blog stating how social media is not a cheaper alternative , even though many marketers think it doesn’t cost much. In addition, case studies show how @DellOutlet and @Oldspice have benefited from their social media presences on Twitter and Facebook.

Cost 247

Cost Social Media Overview Case Study 247

Saying It Social

FEBRUARY 25, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Organic Marketing Vs. Pay Per Click (PPC) Where do you click?? Therefore you should spend the majority of your marketing time on organic SEO methods that will keep working long after you do; and the minority on tweaking your paid methods.

Organization 132

Organization Marketing StumbleUpon Digg 132

Small Business Mavericks

APRIL 27, 2011

Unloads Delicious » The Perfect Website For Off-Line Marketing Ever wonder how you can use online sources for off-line marketing? Any way you look at it, Meetup is a great way to use the Internet for your off-line marketing efforts. You can follow any responses to this entry through the RSS 2.0

Marketing 150

Marketing Case Study Press Release Small Business 150