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What Does Salesforce-Radian6 Deal Mean for Everyone Else?

Net-Savvy Executive

Every few seconds this morning, TweetDeck brings another comment on today's announcement that Salesforce.com is buying Radian6. The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009.

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Sysomos Acquired By Marketwire

Dave Fleet

January 2010. February 2010. April 2010. April 2010. Audience – a sales- and marketing-focused tool to help measure ROI and optimize marketing and community engagement. In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Acquired by.

Sysomos 334
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Social Media Book Package Giveaway! | jasonyormark.com

Jason Yormark

August 31st, 2010 Posted in Social Media , Software Tweet Share As a thank you to those that visit and contribute to my blog, I’ve wanted to do some sort of giveaway for awhile, but wanted it to be somewhat relevant to what I do and write about. eincline Says: August 31st, 2010 at 6:01 pm This is a great idea! Great giveaway, Jason!

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Social Media Book Package Giveaway!

Jason Yormark

August 31st, 2010 Posted in Social Media , Software Tweet Share As a thank you to those that visit and contribute to my blog, I’ve wanted to do some sort of giveaway for awhile, but wanted it to be somewhat relevant to what I do and write about. eincline Says: August 31st, 2010 at 6:01 pm This is a great idea! Great giveaway, Jason!

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This Weeks #Social Media Topic: Managing the Marketing Mix: Which Channel is More Effective?

Direct Marketing Observations

Posted: April 26th, 2010 By: Jason Breed. Agencies and old-school marketers feel comfortable when discussing digital as just another channel. we are all new-age digital marketers. If you measure traditional marketing with reach (ie. Ford transitioned 25% of their marketing budget to social.

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The Evolution of Our Data Fixation in Social Media

Direct Marketing Observations

In 2006, Radian6 was founded by Chris Newton (@ cdnewt ) and Chris Ramsey (@ chrisramsey ) Back then monitoring and listening were a novel concept, but they knew that social wasn’t a fluke. Consider this blurb from 10 Ways Social Media Will Change In 2010. Six years ago, we were talking about the growth of blogging and MySpace.

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20+ Cool Social Media and Web Tools

Webbiquity SMM

Trackur is sort of Google Alerts on steroids and competes with products like Radian6 and Attentio. 5 Free B2B Marketing Tools by Modern B2B Marketing. These are familiar but essential tools for the b2b marketer’s toolbox. These are familiar but essential tools for the b2b marketer’s toolbox. Tweet This!

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