Trending Sources

78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Despite the widespread use of the phrase “social media marketing,&# marketing is not the only business use of social media, as John Jantsch reminds us. Social media has dramatically altered the buying process as well as marketing practices. 10 Essential Social Media Tips for B2B Marketers by Mashable. by Kuno Creative.

How Social Media Has Changed the Hotel Business

Spin Sucks

That’s why I wrote a Twitter Case Study that describes Hotel 71 Chicago’s elegant handling of a sticky customer complaint – from Amber Nasland , VP of Social Strategy for Radian6 – that was broadcast to the world. Yes, here are a few examples: Our marketing budget now has a line item for social media. Guest post by Ann Manion , president of Hotel Advantage. So I did. Definitely more.

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity SMM

You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far. Brian Solis provides a wealth of statistics that answer these questions and more, e.g., 87% of Americans said they were familiar with Twitter in 2010, up from just 26% in 2009. So what are the best ways to use Twitter for business? Crabs.

Tools 51

The Fifteen Classes of the Social Business Software Suite (Q4, 2010)

www.web-strategist.com

Fast forward a few years, this space has grown tremendously with an influx of new types of software vendors as well as specialization from a growing market. Frequently mentioned vendors include Radian6, Alterian, ScoutLabs, Visible Technologies, Cymfony, there are over 145 known vendor s. See how I segment these vendors into specific sub classes. Social Media Management Systems.

Class 39

Social Media Marketing - Is Your Business Ready?

www.toprankblog.com

In order for companies to realize the maximum benefit from social media marketing, there must be a certain level of understanding about the nature of online communities, social media sharing web sites and applications. What measures of success will be used to evaluate a social media marketing program? Have you started something you really weren’t ready for? What are we missing?

How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Business , Marketing , Social Media > How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself by Tamar Weinberg on June 16, 2010 Share This is a guest post by Kwame Boame. Follow him on Twitter. In 2008.)

Social Media Monitoring Grudge Match: Radian6 vs. Scout Labs

www.socialmediaexplorer.com

Home About Archives How To Pitch SME Newsletter SME-TV Speaking Work With Me Social Media Monitoring Grudge Match: Radian6 vs. Scout Labs April 13, 2009 · View Comments Share Jason Falls Ever since I reported on the launch of Scout Labs , I have had people ask, fairly or not, how it compares with Radian6. Here’s what I found: Radian6 offers a very simple setup.

Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. Internet marketing is a vast field. For me, that’s social media marketing.

SEO 45

100+ Social Media Monitoring Tools

Pamorama

But there has been an explosion of more elaborate tools, including Radian6 ‘s solutions, which offer you a complete listening and engagement platform, and Scout Labs ‘ tool that tracks social media and finds signals in the noise. The Awareness Social Marketing Hub provides marketers with the information they need to measure success and direct future marketing investment. Backtype is an analytics platform that helps companies understand their social impact and make sense of social media so they can make better marketing decisions. Market Sentinel.

Tools 62

7 Tips for Effective Marketing with Twitter

TwiTip

Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Robert Gourley @thisismojave Im the creative director at Mojave , a participation marketing agency that uses social media to build community around brands. Tips for Effective Marketing with Twitter 30 With millions of people connecting through social media, advertisers and marketers are hustling to get in on the action. After analyzing many marketing flops on Twitter, the underlying issues are very apparent.

List of Social Media Management Systems (SMMS)

www.web-strategist.com

The issue of lack of scale is resonating with social strategists –as a result, the market is developing new tools that will help them manage them. Awareness Networks, Social Marketing Hub an enterprise class community platform has launched their own tool that has Facebook, youtube, flickr, Twitter, and of course connect with their own community features. like socialoomph too.

Social Media Optimization Tools

www.toprankblog.com

The changing nature of social media marketing and optimization create the need for tools whether for research, marketing and promotion or analytics. Agencies like TopRank Marketing will use this kind of tool (customized) to take snapshots of customer social presence metrics for social media optimization programs. Heck, we’ve been blogging about SMO since 2006! Well done!

Tools 56

The 39 Social Media Tools I’ll Use Today

www.convinceandconvert.com

Objective Marketer This power-user Twitter app is the preferred vehicle for Guy Kawasaki. I use Objective Marketer for all of my in-advance Tweets, and when I want to engage in some headline and/or time of day testing. Disclosure: Objective Marketer gave me a free account) Note: There are thousands of Twitter apps (literally). Thanks for the Radian6 shout-out! Smart.

Tools 62

The Three C’s of Social Content: Consumption, Curation, Creation

www.briansolis.com

Most markets around the world saw an increase in “Spectators&# and this is likely to continue. Businesses must join the elite and integrate the creation of compelling content into the social marketing mix. The 5th P of the marketing mix is crystal clear. For marketers, I think we often mistake the "mass connectors" with influencers. call this behaviorgraphics.

100+ Social Media Monitoring Tools

www.pamorama.net

pamorama marketing, life, social media Home About Bookshelf Links Contact 100+ Social Media Monitoring Tools by Pam Dyer on October 12, 2010 Share From fans to followers, brands are actively working to engage their current and future customers via social media — and online reputation management is quickly becoming a vital part of doing business. Analytic.ly Broad coverage.

Tools 53

Interview with Social Media Citizen: Jo Porritt | Social Media.

Social Media Citizens

Home Content RSS Log in Social Media Citizens Home Case Studies Reports SMC List TOP Lists Video Consulting Portfolio Interview with Social Media Citizen: Jo Porritt September 14th, 2010 by Giedrius Ivanauskas Leave a reply » Share Jo Porritt is communications specialist whose career has spanned the evolution of marketing, from traditional – to digital – to social.

Social Media ROI with these 195+ Social Media Monitoring Tools

www.salesrescueteam.com

If you are trying to reach your customers with the right message at the right time, get a copy of this free email marketing 2.0 Special thanks to  Infusionsoft (Email Marketing 2.0 Home About Recommendations 195 Social Media Monitoring Tools Website Sales program Small Business Apps Read Up…RSS Sales Rescue Team Want More Customers? Need to Increase Website Traffic and Sales?

Women in Blogging: 125 Fearless Female Bloggers

Kikolani

took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. Her latest posts include Conundrum , You Aren’t As Healthy As You Think , and Is Your Marketing Making Your Customer Think Too Much. Her blog, Brass Stack Thinking , covers blogging, branding, marketing, social media, and more.

100 Media Monitoring Tools for PR

www.pamil-visions.net

Adobe SiteCatalyst provides marketers with actionable, real-time intelligence about online strategies and marketing initiatives. SiteCatalyst helps marketers quickly identify the most profitable paths through their Web site, determine where visitors are navigating away from their site, and identify critical success metrics for online marketing campaigns. million posts.

Tools 42

Top 10 Reputation Tracking Tools Worth Paying For

mashable.com

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Social Media News Twitter Facebook Foursquare YouTube MySpace Google Microsoft Humor & Culture Now Trending : HOW TO: Optimize Your Social Media Marketing Strategy December 29, 2008 Dan Schawbel View Comments Top 10 Reputation Tracking Tools Worth Paying For email share email share Do you like this story? They divide their services into two major buckets: marketers and PR people. Their service is powered by Radian6, which is mentioned above. You might want all three.

Book Review: The Social Employee

Webbiquity SMM

No longer is the brand, or corporate image, tightly controlled by a few senior executives, marketing communications specialists, and PR spokespersons. ” Social media is fundamentally changing the nature of marketing, and employees are crucial to successfully navigating this transition. One of the most powerful impacts of social media is the way has democratized brands.

Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. The C-suite expects justification for every dollar spent, including investments in social media marketing. Influence: a.k.a. Answers, comments posted on your blog, etc. Share this on Bebo.

Social Media Monitoring Tools In Action: Radian6 vs Alterian / Techrigy SM2

www.covisio.com

Ken had come along some noticeable inconsistencies in the results reported by two leading social media platforms, namely Radian6 and Alterian/Techrigy SM2. As a matter of fact we have used both tools successfully to help clients with their marketing plans and that’s what really matters at the end. So I am aware that some variation in the reported results is to be expected.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Objective Marketer This power-user Twitter app is the preferred vehicle for Guy Kawasaki. I use Objective Marketer for all of my in-advance Tweets, and when I want to engage in some headline and/or time of day testing. Disclosure: Objective Marketer gave me a free account) Note: There are thousands of Twitter apps (literally). Google Alerts Like most marketing professionals, I have several Google Alerts set up for my name, my company name, and topics of interest to me. Thanks for the Radian6 shout-out! Thanks for the Radian6 shout-out! Smart. Nifty.

Missed Opportunities

Twist Image

The truth is that Marketing is changing, shifting and adapting. A lot of those changes have to do with Social Media, but not all of them. Whether you're using a more complex Social Media monitoring tool like Radian6 or Sysomos or using free tools like Google Alerts and Twitter Search , there really is no excuse not to know what people are saying, where they're saying it, how much of a network they're connected to, and what the overall sentiment is. marketing. radian6. There are no absolutes. There are no hard and fast rules. You are doing it wrong. on their page.

Social Media Monitoring Tools Comparison Guide

www.pr2020.com

Radian6 Due to its large coverage area, robust analytics and workflow management capabilities, Radian6 is ideal for large companies who need in-depth social media monitoring. Radian6 dashboard pricing starts at $600 per month.) HubSpot If looking to i ntegrate social media monitoring into an overall inbound marketing campaign, then HubSpot may be the best fit for you.

Radian6 – Monitoring Social Media

www.theappgap.com

About | Contributors | Contact us | Subscribe: via RSS , via Twitter Radian6 – Monitoring Social Media by Bill Ives November 10, 2008 at 5:38 pm · Filed under Reviews With the continuing rise of Web 2.0 Here is more on how Dell and Radian6 work together from the Direct2Dell blog -  Dell and Radian6: It All Starts with Listening. Chris showed me how Radian6 works.

Interview with Social Media Citizen: Paul Dunay | Social Media.

Social Media Citizens

Paul’s blog Buzz Marketing for Technology has been recognized as a Top 20 Marketing Blog for 2009 and 2008, a Top Blog to Watch for 2009 and 2008, and an Advertising Age Power 150 blog in the “Daily Ranking of Marketing Blogs”. Marketers have a great gift in their hands but it’s up to them to use it! A big Thank You to Paul for his great insights!! Valid XHTML 1.0

Interview with Social Media Citizen: Chris Hall

Social Media Citizens

Chris’s aim is to ‘rethink marketing in the digital age’ , to educate and inform whilst developing clear strategies that bring results. Although it’s impact was relatively small, as a marketer I just felt I had to get inside it and see for myself what it was all about. And thank you, Chris, for putting Radian6 on your list of favorite social media tools! Valid XHTML 1.0

Interview with Social Media Citizen: Mary McKnight | Social Media.

Social Media Citizens

She is also an editor of Sacrilicious Marketing , the blog which has a bit different approach to social media. Those are the primary reasons I use social media in my marketing campaigns. G: What is it like to be a real Social Media Citizen? M: Consistency is key! GAP BLACK MAGIC EVENT : Location based marketing is so hot right now. Big thanks to Mary for her great insights!!

How is PR Changing?

blog.journalistics.com

by Jeremy Porter on January 29, 2010 I get this question all the time. If you want to explore this area further, take a look at some of the sales and marketing automation platforms out there. 10 Reasons Media Relations Will Get Easier in 2010 How Effective Are Your Integrated Communications Programs? Reply 2 Christine October 1, 2010 at 8:08 pm Great piece. So is media.

Picking a new social media monitoring service

jeffesposito.com

Home About Archives Press Clips Suggested Reading Picking a new social media monitoring service Written on March 29, 2010 by Espo in social media Over the past month, I tasked myself with improving my employer’s monitoring and management of social media results and metrics. For the past year, we were with Radian6 and were happy, however we wanted more. Well Viral Heat is for you.

The Radian6 vs. SM2 Death Match

bournesocial.com

What’s happening with the 84% of respondents who aren’t measuring their social media marketing efforts? I can say with certainty that they’re not using either SM2 from Techrigy or Radian6 , two major monitoring and measurement tools that I’ve used extensively over the past year. Great to see people writing and even comparing use to Radian6. We are all born social.

The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search The 8 Wrong Questions PR Firms Are Asking About Social Media August 18th, 2010 |Written By: Jay Baer | View Comments Tweet The enthusiasm about social media among public relations professionals is rampant, and encouraging. What’s the hot new trend in social media that we can bring to our clients?

Identify the Right People to Manage Your Social Media Initiatives.

Social Media Strategery

Development Social Media Identify the Right People to Manage Your Social Media Initiatives Mon, Aug 9, 2010 Government 2.0 , Prof. Not whether that’s the Chief Marketing Officer or the Director of Public Affairs or the Community Relations Lead, but actual names of people.  The best person right now might be Joe over in Marketing, but what if Joe leaves the organization? 

Social Media Listening for B2B Marketing

Buzz Marketing for Technology

To help achieve that goal, organizations now adopt formal processes that structure how the listen for mentions of their brands in Social Media and B2B Marketers are no different. Radian6 – Acts as a safety net to capture mentions of our brand name in Twitter and beyond such as on blogs, in comments, on forums, and in social networks such as Facebook. Tweet This! Digg this!

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer? This will help a great deal in planning and managing successful marketing campaigns. Others aren’t. Mídias sociais. |.:The