Janet Fouts

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Using social media across cultures

Janet Fouts

A 2010 report from Econsultancy found that over 80% of marketers are planning to spend more on social media this year, but only a quarter will focus their campaigns in more than one country. If you’re doing business internationally, the same rules apply for social media as they do for all other marketing – always localize!

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Nonprofit Webinar Series – Social Fundraising

Janet Fouts

Her books “Social Media Success!&# #SOCIALMEDIA PR tweet and “#SOCIALMEDIA NONPROFIT tweet&# draw on over 15 years of experience in online marketing and social media, working in the trenches with businesses of all sizes. Janet Fouts is a social media coach, author, speaker and entrepreneur. What have you got to lose?

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What was the most important thing you learned about social media this year?

Janet Fouts

Social Media Marketing is about business. Yes, the two can blend beautifully, but when you add "marketing" to the phrase, you’d better bring your big boy pants if you want to sit at the table. Sudha Jamthe. Ask them for help to solve problems with you. Chuck Hester. Ari Herzog. My word for 2011 is endeavor.