Waxing UnLyrical

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5 Tips to Find Your Best Audience on Social Media Platforms

Waxing UnLyrical

In fact, a lot of audiences aren’t on Twitter: based on a November 2010 study, the Pew Research Center estimates 8 percent of Americans use Twitter. But considering that there are plenty of other social media fish in the sea, it’s not his best option in terms of the time he has available. I flat out told him no.

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What Compels People to Share Your Content?

Waxing UnLyrical

Universal McCann’s Wave 6 social media study seems to substantiate that claim for written digital content as well, showing that blog creation and consumption may have peaked in 2010. Twitter Google+ LinkedIn What Compels People to Share Your Content? In other words, the bandwidth for content consumption is fixed.

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Happy 4th Birthday, #measurePR: The Queen of Metrics Returns!

Waxing UnLyrical

Back in 2010, Ms. I’m psyched that online social media training provider, author, and entrepreneur Eric Schwartzman will join us as our featured guest. Twitter Facebook Google+ LinkedIn Happy 4th Birthday, #measurePR: The Queen of Metrics Returns! Whodathunkit?! Katie Paine was our very first guest.

Metrics 223
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Monday Roundup: A Goodie Bag of #measurePR

Waxing UnLyrical

As many of you know, I started the #measurePR Twitter chat back in 2010. We discussed location-based social data, the accuracy of impression counts from social media, building relationships with influencers, determining influencers, and the challenges of social listening. Happy Monday! Based in the Washington, D.C.,

Storify 216
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Bringing Open Community To Public Relations

Waxing UnLyrical

They’re overwhelmed by the overabundance of tools and the disorderly experimentation of staff (and members), and they are tired of the lack of organizational support and the unwieldy processes for monitoring and managing social media. There are a ton of books being published on community and how social media plays into that.

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Walking the Social Talk

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Walking the Social Talk December 6th, 2010 Tweet These boots were made for talking As editor of Women Grow Business (disclosure: client, which I love ), I come across remarkable blog posts every day.

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7 Reasons To Add Amplify To Your Social Networks

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro.