Remove 2010 Remove Foursquare Remove Review Remove Social Graph
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

When you can go to an appliance Web site (like my new client Conn’s ), and see not just reviews of a refrigerator, but reviews from your friends and friends of their friends, the world changes. Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners.

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Ignore Foursquare at Your Peril - An Analysis of Potential.

Convince & Convert

Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. Because Foursquare makes very little sense unless you’re in a physical location like a store, restaurant, etc. I chose geo-location apps as the topic for my session. At least it is for me.