article thumbnail

10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

article thumbnail

Indian Companies on Twitter – A Usage Study

The Marketing Blog

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 Reply Sorav Jain March 8, 2010 at 5:10 pm Very good analysis. Reply » Indian Companies are Waking Upto Social Reality March 8, 2010 at 2:25 pm [.] of tweets, tweet type, conversation type.

Study 180
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Hootsuite Advanced Analytics allows you to analyze your competitors’ audience and content strategy on Facebook, Instagram, and X (formerly Twitter). Pricing available on request.

article thumbnail

10 Reasons Market Research is Critical to Social Media

Adam Cohen

Tried and True Methods to Solicit Customer Feedback Industries are changing rapidly, and the need to conduct focus groups, surveys and gather feedback is too. Wouldn’t you want to leverage that insight to avoid a misdirection in using social media?

Research 265
article thumbnail

How Your Brand Can Win Over Online Customers One Skeptic at a Time

Convince & Convert

It’s important to do the appropriate research, either with focus groups and surveys or by hiring an outside agency. For instance, when Gap decided to change its logo in 2010, the public completely rejected it via social media. Three days later, Gap switched back to the old logo and posted an explanation on its Facebook Page.

Brands 142
article thumbnail

Ford's Got a Reason to Fiesta

Social Media Marketing

But lost in a lot of that was the fact that the pool of 100+ drivers acted as something of a focus group for six months. Since the Fiesta won't be delivered until the spring of 2010, there are still a few months to go to continue the online buzz. The numbers were great. But how will that happen now that the program is over?

article thumbnail

Barcamp Delhi 5: Spreading the Word out !

The Marketing Blog

The research which their focus group discussions revealed was that Indian customers are not price sensitive, they are value sensitive. & every month, subscribers are kept abreast with the latest offers through monthly catalogue. I guess, it's an entrepreneur/ blogger fav topic to blog when starts a startup.

Startup 109