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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

trillion historical conversations going back to 2010 to help brands track trends online. This social listening tool includes sentiment analysis and visual reporting. You can track mentions of your brand or any topic up to two years in the past and set up alerts for unusual activity. Pricing available on request.

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Brand Monitoring: Where Are They Now?

Net-Savvy Executive

A couple of CEOs have pointed out how few of the vendors ever featured in Forrester's reports on social media analysis are still independent. The first report in the space was Peter Kim's Forrester Wave: Brand Monitoring (September 2006), which introduced us to seven companies: Biz360 Acquired by Attensity in 2010.

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Ball Memorial Hospital's Facebook Nightmare

Firebelly

FOX 59 News in Indianapolis reported on the story and the Facebook wall comments escalated even further. Posted by: JamesBurnes | August 04, 2010 at 11:43 AM James thank you so much for your comment. Posted by: Chadrichards | August 11, 2010 at 03:41 PM Verify your Comment Previewing your Comment Posted by: | This is only a preview.

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Hook A Facebook Fan Up: They're Looking For Discounts

Firebelly

I also promised to share results from that report regarding why people become fans of businesses on Facebook in a future post. And here it is. The number one reason people "fan" businesses on Facebook? To receive discounts and promotions. This may be disappointing to those who thought, "Gee, its gotta be because they like us.

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Facebook Fans Mean Business (And Are More Likely to Buy)

Firebelly

51% of Facebook fans said they are more likely to purchase from at least a few brands they are fans of on Facebook. 60% said that being a Facebook fan of a brand would cause them to be more likely to recommend that brand to a friend. It pays to engage. The results were interesting, although not surprising.

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Twitter is top social media channel among Fortune 500

Firebelly

19% of the 2009 Fortune 500 is podcasting, a three percent increase over the 2008 study 31% are incorporating online video into their blog sites, a 10% increase over 2008 A full copy of the 17 page report can be downloaded on the Center for Marketing Research at the University of Massachusetts Dartmouth website.

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12 Reasons Your Business Needs a Social Media Marketing Program.

Saying It Social

Brand monitoring: Having a social media presence gives you a better understanding of what current and potential customers are saying about your products and services. Pingback by Viral Marketing Techniques Every Web Site Should Be Using | The Blogging Expert | June 4, 2010 | Reply [.] Please share your experiences!