Direct Marketing Observations

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The Evolution of Our Data Fixation in Social Media

Direct Marketing Observations

2 years ago, We stopped blowing on the reflection of our social media selves in the mirror and wanted to get serious about measuring social. Consider this blurb from 10 Ways Social Media Will Change In 2010. “Return on investment on social media activities has been challenging to most companies in 2009.

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12 things I thought I knew About Social Media in 2011

Direct Marketing Observations

As 2011 winds down, it’s time for me to reflect on the state of my social media world in 2011. Things that I thought I knew about social media in 2011: 1) That I knew what I was talking about. They’re ready as long as they have their social media policies in place. It’s actually a start.

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2010 will be the year of…

Direct Marketing Observations

For companies and corporations, I’d say that 2009 was the year of listening and learning what social media is and what social media can do. Tags: social media listening and monitoring marc meyer the customer. But you know what?

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10 social links you need to bookmark

Direct Marketing Observations

Well here’s a list of a 101 social media websites. 4) The Social Media Group this past week rolled out the “ Social Media RFP , which is essentially a working document on what companies of all sizes should be looking for when hiring a social media consultant or firm. A great read.

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10 social sites to start your year off with

Direct Marketing Observations

1) A September 2009 MarketingProfs survey of B2B and B2C marketers found that the marketing tactics most often used on social sites are not necessarily the best ones. Odd, but the net and social media does create somewhat of a Flash mob “follow&# mentality. BTW she mentions one of my posts.

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Using Twitter to grow your business-Webinar

Direct Marketing Observations

Marc Meyer is the Director of Social Media and Search at Digital Response Marketing Group in Naples, Florida. Marc is also a featured writer and member of his favorite “go-to” site, Social Media Today. BrianSolis.com is among the world’s leading business and marketing online resources.

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I have a client…

Direct Marketing Observations

No amount of speaking to customers through various means of social media and optimizing websites was going to make their business pick up given the sorry state of the economy in portions of the rust belt. I was brought on as an SEO and social media marketing consultant , and I’ve done everything and more for them.

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