Social Media Marketing- Short Term or for Ever?
Atom Thought
AUGUST 31, 2010
As marketers we want to measure RoI from our investments and the same is true for our investments in social media as well. But to consider social media as a short term or one off activity and then measure RoI, seems to be a grave mistake. More than that, how do we continue your social media campiagn for ever?
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