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5 Social Marketing Stories You Need To Read

Firebelly

80+% of Twitter Accounts Inactive, But Core Users More Committed By Dirk Singer Though Twitter won’t be heading into obscurity like the virtual world (this New York Times article gives some good reasons why), it’s still the case that Twitter’s actual user base is small compared to the number of registrations as some new stats from RJMetrics show.

Marketing 100
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Freemium Revenues: Social Media Business Podcast

Laurel Papworth

LinkedIn, in October 2009 had over 50 million members (plus 385 staff) $75-100m – 1/4 from advertising. The other freemium services I spoke about on the podcast are Skype : free calls on mobile and on computer – but pay for voicemail and SMS. For more information, visit our upgrade page. Freemium and Growth.