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Is Inbound Marketing Actually Profitable or Just a Slogan

Convince & Convert

Yesterday, HubSpot, the creator of the term “Inbound Marketing,” filed for an IPO. It was our first detailed look into the financial health of HubSpot, and after reading it pretty carefully, I am left with a provocative question. Hubspot has been around since 2006, and their S-1 details financial information from 2009.

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Nine Social Media Marketing Stats You Can Use

Webbiquity SMM

The phase “social media marketing” first appeared in searches back in March 2007, but the first spike in interest came in January 2009, when search volume more than doubled from the previous month. of marketing budgets in 2009 to 11.7% Twitter emerged at the SXSW conference in March 2007. Small Business Trends ).

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Without further ado, I now present to you the best internet marketing posts of 2009. The 12 Step Social Media Program for Traditional Marketers (HubSpot): Here are a few things agencies looking to replace different pieces of their business with social media can do. And like last year, I have a gift for you. He offers great tips here.

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What's your social currency?

Akamai Marketing

Now, adults ( who make up the largest segment of social media users ) accept brand presence as part of the social media experience, but here’s some bad news: According to a recent study by Forrester Research, just 6 percent of 12-17-year-olds who use the Web desire to be friends with a brand on Facebook.

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Volunteers Make The World Go Round: Communicating Effectively for Impact

Waxing UnLyrical

A study released by Johns Hopkins University in 2009 revealed that volunteers increased their brain functioning. Thanks to: The Smithsonian Institution, HubSpot, the Center for American Progress, Kars4Kids, the Pittsburgh New Music Ensemble, photographer Joss Rossi, and the organizations with links for providing background research.

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15 Ways Sharp Content Creators Use (and Don’t Use) Keyword Strategy

Writtent Blog

That being said, keyword research still matters. Image Credit: HubSpot. Include red hot language, but ensure your keyword research includes terms used by people of all levels of expertise. That being said, it pays to be cautious on just how you research your competition’s SEO efforts. Don’t: Ignore Jargon.

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79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity SMM

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. “Increased frequency of blogging correlates with increased customer acquisition, according to…HubSpot.