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A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

The New Community Rules talks about the important role social media has begun playing in our lives. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Fortunately, we have social media communities to inspire us.

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Important Facebook News: Privacy Updates

Almost Savvy

As you probably know, Facebook has been facing a barrage of complaints regarding their “public is the new norm&# approach to privacy which resulted in much of your/our content being made public by default. Significantly reduce the amount of information that must be visible to everyone on Facebook.

Privacy 150
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Big data: seeing the forest and the trees

Sherrilynne Starkie

English: CBC Radio personality Nora Young at the Northern Voice 2009 conference in Vancouver, B.C., Big data matters to you as humans and a community and as a marketer,” Young told the audience of senior marketing strategists. Young concluded, “It’s a culture of shared contact between organizations and their communities.

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What's your social currency?

Akamai Marketing

640 Million on Facebook. Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. What I AM suggesting is that you brands and companies give serious consideration to what they have to OFFER the community and what motivates their community to be part of social media at all.

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I Will Not Write About Old Spice

Adam Cohen

Already there are too many write-ups about the inspirational campaign from a social media perspective. I am not going to share how the social campaign is a brilliant extension of a series of creative and funny TV commercials. I’m going to keep telling myself, “Please don’t write about Old Spice.&#

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Volunteers Make The World Go Round: Communicating Effectively for Impact

Waxing UnLyrical

A study released by Johns Hopkins University in 2009 revealed that volunteers increased their brain functioning. This is the start of building a real community. Of course, you will be communicating on social media. Facebook and LinkedIn groups are wonderful for keeping in touch during “off” times. And it’s easy today.

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Facebook: Iceland Constitution and Gov 2.0

Laurel Papworth

The main online community Facebook – and other social networks such as Twitter, YouTube, Flickr and Livestreaming – have been appropriated for the Icelandic Government’s communications channels to it’s own people. Oddsson was removed on 26 February 2009 ( wikipedia ). 2/3 are on Facebook.

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