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2010 Digital Marketing Outlook

Social Media Marketing

The Society of Digital Agencies - a group that serves as a worldwide voice of digital marketing professionals with a mission to advance the industry through best practices, education, and advocacy - recently sent me the results of a large survey they conducted. There is no question that digital marketing continues its upward trend.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

Though it varies across industries, of course, 24% of overall marketing spending last year was on digital/online marketing. The financial services (75%), insurance (50%) and software (50%) industries are the most advanced when it comes to having separate content marketing strategies for each channel through which they distribute content.

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The Most Important Blogging Analysis Ever

Viper Chill

Links : 2,550 Words : 2,601 Lesson : Can you create an overall masterplan for your industry and provide them content for the coming year? Could you write a list that helps solve a common problem your industry has? Links : 3,570 Words : 1,155 Lesson : Is there a niche site or service out there that is popular in your industry?

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Analysis: Revealing the Highest Earning Blogs that Sell Advertising

Viper Chill

Domain Age: November 2009. Domain Age: March 2009. I think the key to their success is that they’ve really honed in on a subset of a very bike industry (automotive >> motorbikes >> custom bikes), stayed consistent, and highlighted each bike in a really attractive way. Impressions: 865,000. Ad Units: 1 (8).

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Diva Marketing Talks About Social Media Sponsored Conversations With "Auntie" Melanie Notkin and Scott Monty

Diva Marketing Blog

Topic for March 1 9 , 2009: Do Sponsored Conversations Make Social Media Content Creators the New NASCAR Drivers? Although he is a marketer and communications professional focused on the digital industry his career spans a number of industries from healthcare, pharma, biotech, travel, automotive, tech, to communications.

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10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

In no particular order, here they are: Make Friends In the Industry Community Managing is super easy when you’re working for a well-known tech company in the middle of Silicon Valley. No matter what industry you’re in – get to know the people in your industry. Who are the heavy hitters? Who are the influencers?

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Will the New Apple Car Have Windows?

Convince & Convert

This event is run by Jason Keath and his social media education company (under the same name), producing conferences for industry leaders from around the world (so much to learn, always a blast!). And a special shout-out to our second place winner, Matt Hannaford (February 2009) – we have a special surprise headed your way!

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