article thumbnail

PRSA: 10-Minute Tour of the Social Web

Bare Feet Studios

(Dan Zelikman of StarrTech Interactive Nadine Kam of Honolulu Star-Bulletin and Mary Fasteneau of StarrTech Interactive ) Twitter negative incentive: U-haul and Exxon Mobile positive examples: I connected Robyn Levin to Guy Kawasaki then she referred me to eTourism Summit. Neenz is now chief evangelist for Alltop.

article thumbnail

Would You Try It With a Fox?

Convince & Convert

link] Alltop Would You Try It With a Fox? link] marionguthrie I read a forecast about the huge growth in mobile advertising in just 5 years, by 2015. The time investment required for social media before you see a benefit is a barrier. If we reduce the time investment and shorten the time-to-results, adoption will soar.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. online population access the Internet from a mobile device. population. Among influentials?

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

link] [link] duane forrester Alltop RSS – 5 Ways to Turn Helpfulness Into Marketing Greatness [link] [link] Matt McDougall 5 Ways to Turn Helpfulness into Mktg Success. By the way your post looks GREAT on a mobile device. Great list, looks a lot like the discovery we do prior to content planning. This was another excellent post.

article thumbnail

Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Combine that with location and mobile data, and you get real-time smart agents that tell you whom you should approach in a restaurant to buy a drink. But there is going to be an explosion of other smart agents. “Who Should I Know&# for example, is a relevant and important question that needs to be better answered. JF : Hyper-targeting.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Mobile access to the social Web is a virtual requirement to do it well. Facebook The original Facebook app on iPhone was just okay, but it’s been massively improved, to the point that Facebook access via mobile might actually be easier than on a computer. 100 million people use Facebook mobile every month, by the way).

article thumbnail

Is Starbucks the Most Dangerous Competitor to Facebook? | E.

Convince & Convert

Starbucks is not only offering free Wi-Fi in all stores come this fall, but also unveiling their Starbucks Digital Network that all in-store web and mobile users will have the opportunity to enjoy (it’s a partnership with Yahoo!). link] [link] Alltop Social Media Is Starbucks the Most Dangerous Competitor to Facebook?

Facebook 142