Waxing UnLyrical

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The One When #measurePR Turned Five: Recap

Waxing UnLyrical

This was back in 2008-2009, so Shonali did what most of us do when we think about PR measurement. answered that this is exactly why we need measurement tools, to take us from “hunches” to data. She called Katie Paine. And lo, unto Twitter, a PR chat was born…. 5 yrs later, we’re still going strong! SeeDepth Inc.

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5 Reasons Snapchat is Integrated Communications New Best Friend

Waxing UnLyrical

Much like Twitter when it invaded mainstream America in 2008, Snapchat is either worshipped, or given the “get off my lawn” treatment, depending on the user’s experience with it and their age (for the most part). I’d argue that Facebook is the single best marketing tool on the face of the planet right now.

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