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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

Founded in 2008, Airbnb struggled to build trust in its unique business model initially. The brand also posts influencer content and shares UGC on TikTok. The vacation rental marketplace doubles down on UGC marketing through its Twitter handle. The general public was naturally skeptical of letting strangers share their homes.

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

by Tamar Weinberg on February 22, 2008 Share This is a guest post from Pierre Far, who recently launched a very cool program called Social Alerter which notifies you as soon as your website has a solid chance of hitting the Digg or del.icio.us frontpage. | BPWrap February 22, 2008 at 9:29 pm PR 2.0 I’d like to put in my $0.02

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Micro Persuasion: Become a Knowledge Management Ninja with Google Reader

Buzz Marketing for Technology

Weve all heard the buzz around UGC and UCM - User-generated content and Consumer-Generated Media - but this is far [Read More]. Tracked on Monday, January 14, 2008 at 02:00 AM. I also cant see any real advantage over delicious (except for not having to remember where all the dots go). April 2008. March 2008.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Here’s my list for 2008. Tools to Analyze Delicious Tags, Bookmarks, and URLs (Search Engine Journal): I normally do not put toolbox posts in my yearly roundup because I look for posts with actionable ideas to be put to use. However, how many of you actually knew that Delicious has tools to help you get the most out of it?

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10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Disaster management (servers go down, critical bug found, etc.) And on, and on… Despite the fact that many of these are specific to software development in general, not just gaming, there are many tasks that we all share as community managers no matter who we’re working for, like featuring positive contributors to the community!