2008, Data, Research and Social Media

10 Reasons Market Research is Critical to Social Media

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. People are the fuel behind social media, which is really just tools and tactics. Do they use social platforms and if so, how often and why?

Research

Research Social Media Marketing Retail

Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

DECEMBER 7, 2023

For her dissertation, Dr. Phillips researched marketing strategies that universities can use to mitigate the looming cliff. She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. To understand why , you must rewind the 2007 – 2008 financial crisis.

Social Media Management

Social Media Management Social Media Education Collaboration

The Story of Ignite Social Media, The Original Social Media Agency

Ignite Social Media

MARCH 25, 2021

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). Ignite Social Media is known as “ the original social media agency ” because we were the first social media agency created out of whole cloth in the United States.

Social Media

Social Media Advertising Team Proposal

Wendy’s Social Media Strategy: Serving Humorous Engagement Online

Keyhole.co

JANUARY 24, 2024

So, let’s do a deep dive into Wendy’s social media strategy and how the brand stays trending and connected with consumers. Analysis of Wendy’s social media accounts Wendy’s has a strong online following across most social media platforms, thanks to its sassy, all-hands-on-deck approach. million Facebook: 8.4

Engagement

Engagement Social Media Strategy Meme

Paying Homage to the Social Technographics Ladder

Ignite Social Media

SEPTEMBER 16, 2021

If you’re an OG in the social media marketing business, there’s little doubt that you don’t remember the Social Technographics Ladder created by Jeremiah Owyang , Josh Bernoff and Charlene Li when they worked at Forrester Research. . Enter the Social Technographics Ladder.

Survey

Survey MySpace Microsoft Social Media

Pew Research Survey: Findings on Search Engines, Social Networks.

Adam Sherk

SEPTEMBER 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics.

Survey

Survey Social Networking Engineering Research

Using Social Media Data for Targeting – How to Locate and Action Real Audience Insights

Kikolani

AUGUST 18, 2016

Pretty much everything you say and do on social media is trackable in real time. There are lots of ways to generate leads from social media , this just takes it to a whole new level. So what does all this have to do with social media data mining? Social Media Provides Real-Time Data.

Data

Data Social Media Sports How To

Using Social Media Data for Targeting – How to Locate and Action Real Audience Insights

Kikolani

AUGUST 18, 2016

Pretty much everything you say and do on social media is trackable in real time. There are lots of ways to generate leads from social media , this just takes it to a whole new level. So what does all this have to do with social media data mining? Social Media Provides Real-Time Data.

Data

Data Social Media Sports How To

Debunking Five Social Media Myths

Socialized

JANUARY 22, 2010

Social media, particularly its use in business communications, is still in its early days, and like anything new and different, there’s plenty of mythology surrounding it. Perhaps social media is not a part of the company’s communication strategy. A little research can help a company avoid investing in the wrong places.

Social Media

Social Media MySpace Sharepoint comScore

10 Free Facebook Marketing Tools for your Social Media Campaigns

OnlineRockersHub Marketing Blog

MARCH 20, 2020

Facebook has 80 million+ Business Pages, and today, Facebook is the largest social media network spread over worldwide with its 2.45 Socialoomph is a social media post scheduler for your Facebook campaign that boosts your outcome from Facebook with its advanced post scheduling tools since 2008. Post Planner.

Campaign

Campaign Tools Social Media Facebook

Social Media Budget Ratio in B2B Marketing

Buzz Marketing for Technology

MARCH 9, 2010

One question has popped up a few times to I thought it was worthy of some research and comparative analysis to give you a very clear answer. The question is – What is the appropriate level of budget to support social media for a B2B company? First was the post on the Media Budget Ratio (MBR) for a B2B company.

B2B

B2B Social Media Marketing Survey

Is Social Media A Fad?

Justin Levy

NOVEMBER 29, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Is Social Media A Fad? Written on November 29, 2009 by Justin Levy in social media , stats , video 29 Comments - Leave a comment! How do you change the minds of those who think social media is just a fad?

Social Media

Social Media Delicious Case Study MySpace

Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

JUNE 8, 2018

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.

Crimson Hexagon

Crimson Hexagon Social Media Sysomos Price

How are Those 2022 Predictions Working Out?

Direct Marketing Observations

MAY 13, 2022

With that said, I’ll start by going out on a relatively sturdy limb and say that social media, as a source for information, disinformation, and entertainment, in all its various shapes and forms, has been the absolute center of our global universe for the last five years. Social resets every day. Both real and imagined.

B2B

B2B Social Media Conversation Platform

Most Popular Digital Marketing Jobs

The Realtime Report

AUGUST 27, 2019

Data Analyst is currently the most popular – most searched for – job in digital marketing. Interested in exploring the job roles manipulated by digital transformation, digital marketing company rebootonline.com conducted research to identify the most popular – most searched for – digital marketing jobs in the UK. UX Designer.

Marketing

Marketing CPC Trends SEO

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. The full 49-page study is full of interesting graphs and data morsels, but these are the 7 findings that I didn’t anticipate: 1. population).

Social Media

Social Media Statistics Strategy Research

Social Media – Where’s the beef?

Proactive Report

FEBRUARY 21, 2010

It’s been a very busy social media week in LA. On Thursday I went over to Hollywood to speak at the Entertainment Publicists breakfas t workshop on social media and then hared back to Pasadena for Social Media Club, San Gabriel Valley. That does seem impossible. What’s the ROI? See you there.

Social Media

Social Media Case Study Travel Flickr

The Great Social Media Traffic Debate: Niche or General Networks?

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Search Engine Optimization , Social Media > The Great Social Media Traffic Debate: Niche or General Networks? The Great Social Media Traffic Debate: Niche or General Networks?

Social Media

Social Media StumbleUpon SEO ROI

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JULY 20, 2010

About a year ago, I wrote a guest post here titled “ Use Online Listening for Competitive Research. Not unlike traditional surveys, keyword research and social data mining tools tell a powerful story about the information target audiences want from organizations, on-and-offline.

Social Media

Social Media Strategy Consultant Blogger

Facebook & India

The Marketing Blog

APRIL 18, 2010

Home About In the Media New Job Opening Startup Life: Diary of a First Generation Entrepreneur April 18, 2010.3:47 47 pm Facebook & India Jump to Comments This is a statistical post, which collates data from various blog-posts, press-releases and news sites. It is now a powerful social media marketing tool!

Facebook

Facebook Web 2.0 Startup Press Release

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Creating and calibrating a social media strategy for any company should follow the same process.

Social Media

Social Media B2B Strategy Consultant

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 22, 2010

Social media marketing is all about potential audience. Social Supports Email in the Interactive Marketing Hub Indeed, email marketing and social media marketing are spiritually and procedurally similar. Social media connectivity is digital bumper stickering. Email is all about actual audience.

Social Media

Social Media Strategy Social CRM Consultant

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

MAY 5, 2010

Because you see, unlike most communities that are created based on brand affinity, and then conduct market research as an aside (if at all), JaneNation was built to tap into the minds of America’s females. Says Lisa Beatty, “We want to bring women into the conversation, but also into the solution.

Social Media

Social Media Case Study Strategy Study

3 Ways to Analyze Facebook Fan Page Traffic «

The Marketing Blog

SEPTEMBER 7, 2010

Fan Geography Since this is basic data, you might want to dig a little deeper and find out more about the geographic trends like where your fans are coming from. I write about Social Media and how it is being used as a conversational channel by individuals and organizations.

Facebook

Facebook Web 2.0 Startup Applications

Facebook will surge ahead in India

The Marketing Blog

FEBRUARY 6, 2010

Home About In the Media Preventing Social Media Spam Moving One Step Closer to Dream February 6, 2010.4:45 The story which quotes data from Vizisense.com , predicts that inside 7 months Facebook should be able to overtake Orkut. It compares Facebook & Orkut in India. Theme: Pressrow.

Web 2.0

Web 2.0 Facebook Startup Comparison

Social Media Visitors More Loyal But Still a Very Small Percentage.

Adam Sherk

OCTOBER 23, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Social Media Visitors More Loyal But Still a Very Small Percentage of Site Traffic by Adam Sherk on October 23, 2009 Yesterday posts from eMarketer and Marketing Pilgrim called my attention to some interesting social media statistics put out by advertising network Chitika.

Hitwise

Hitwise Social Media Digg Survey

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. • Competitive analysis: How does your brand stack up to the competition? •

Social Media

Social Media Strategy Radian6 SM2

11 Smart Ways to Use Twitter Advanced Search

Hootsuite

DECEMBER 7, 2022

Still, if you master the tool, you can dig deep and revisit some favorite or forgotten posts — or study your competition’s social media strategy. This can be helpful if you’re new to your brand’s social media, establishing brand guidelines or just can’t remember every tweet you’ve ever made. Engage in risky replies.

Twitter

Twitter HootSuite Airlines Mobile

Global Web Index

Social Media Marketing

JULY 12, 2010

Around the world, social media has taken off. While this is an exciting time for companies, for the global social media executive that means a lot of headaches as we try make sense of it all. These are real data, available from January 2010. Tags: tools global social media. Is this useful to you?

Flickr

Flickr Research Conference Consultant

Benefits of Online Reputation Management - Social Media

Social Media Network Marketing

AUGUST 19, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. What People Have To Say About Pervara - Social Med. Unported License.

Reputation

Reputation Social Media Microblogging Xanga

Social Media Network and me

Social Media Network Marketing

JUNE 12, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. What People Have To Say About Pervara - Social Med. Unported License.

Social Media

Social Media Reputation Technorati Yahoo

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. What would you do?

Social Media

Social Media Strategy Influencer Social CRM

Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? Yes, it’s all to do with social media. frontpage.

Social Media

Social Media Marketing Digg MySpace

How To Measure Your Social Media Efforts

Social Media Network Marketing

AUGUST 14, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. What People Have To Say About Pervara - Social Med. Unported License.

Social Media

Social Media How To ROI Reputation

Social Media Research: Interview with Joel Rubinson of ARF - Part 2

Diva Marketing Blog

FEBRUARY 22, 2009

This is the second part of my interview series with Joel Rubins on , Chief Research Officer at ARF, Advertising Research Foundation. The ARF mission is to improve the practice of advertising, marketing and media research in pursuit of more effective marketing and advertising communications. Can it skew the data?

Research

Research Social Media Nielsen Microsoft

Grow Your Wiki

Buzz Marketing for Technology

JUNE 27, 2008

data center. social media. Jun 26, 2008 0. Jun 25, 2008 0. Jun 25, 2008 0. Social Enterprise: Interview with 7thFloor Magazine. change management. citizen journalism. Clay Shirky. collaboration. Collaborative Technology. collective action. Confluence. conversation. Course Using Wiki. creativity.

Wiki

Wiki Net Neutrality SocialText Folksonomy

The Social Media Strategist

Social Media Network Marketing

MAY 29, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. What People Have To Say About Pervara - Social Med. Unported License.

Social Media

Social Media Widget Reputation Disqus

Social Media Network / Online Reputation Management

Social Media Network Marketing

JUNE 7, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. What People Have To Say About Pervara - Social Med. Unported License.

Reputation

Reputation Social Media Widget Communities

Dear Airtel: It is about Customers & Conversations

The Marketing Blog

JULY 22, 2010

Realizing the problem, we explored the army of social media tools. I thought a brand like ‘Airtel’ would understand the essence and meaning of Social Media. It wasn’t human for sure, it was ‘Automated’ and was understandably defeating the whole purpose of conversations through Social Media.

Conversation

Conversation Web 2.0 Startup Consultant

Is Social Media for all industries and brands?

Social Media Network Marketing

JULY 10, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. What People Have To Say About Pervara - Social Med. Unported License.

Industry

Industry Social Media Brands Reputation

BBQ Ribs Can Teach You a Lot About Content Marketing

Convince & Convert

JULY 28, 2013

Before I bought my smoker (the Memphis Elite from Hearthland Products), I did extensive research on makes and models, which is how I found the PelletSmoking.com forum. But there are other places to get this kind of customer insight too, and smart marketers like Sterling combine 1-1 insight generation with data analysis.

Content

Content Marketing Forums Patterns

How the YouTube algorithm works in 2022

Sprout Social

FEBRUARY 16, 2022

Similar to other social media platforms, YouTube’s algorithm has changed as the site has evolved. Then in 2008, the Evolution of Dance video was the first to reach 100 million views. Research what keywords users are typing to find your videos. Here’s what YouTube looks like today: There are now an estimated 2.1

YouTube

YouTube Notification Video Trends

Google Spreadsheets Update: Blessing in Disguise for Marketers…

The Marketing Blog

FEBRUARY 20, 2008

On digging deeper, it appears that the update has solved a big problem for market-researchers and statisticians. The process of ‘Conducting Survey’ and ‘Collecting Data’ are merged together. I write about Social Media and how it is being used as a conversational channel by individuals and organizations.

Google

Google Web 2.0 Startup Survey

3 New Ways To Think About Amazon, YouTube And LinkedIn

Twist Image

AUGUST 29, 2013

YouTube Is Where Shoppers Do Research. Back in 2008, the big news was that YouTube had become the second largest search engine in the world after its parent company, Google. This data point still surprises many people who see YouTube as a simple online video platform. online research. online social channel.

YouTube

YouTube LinkedIn Mobile Affiliate marketing

10 Reasons Market Research is Critical to Social Media

Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Trending Sources

The Story of Ignite Social Media, The Original Social Media Agency

Wendy’s Social Media Strategy: Serving Humorous Engagement Online

Paying Homage to the Social Technographics Ladder

Pew Research Survey: Findings on Search Engines, Social Networks.

Using Social Media Data for Targeting – How to Locate and Action Real Audience Insights

Using Social Media Data for Targeting – How to Locate and Action Real Audience Insights

Debunking Five Social Media Myths

10 Free Facebook Marketing Tools for your Social Media Campaigns

Social Media Budget Ratio in B2B Marketing

Is Social Media A Fad?

Top 17 Social Media Monitoring Vendors for Business

How are Those 2022 Predictions Working Out?

Most Popular Digital Marketing Jobs

Convince and Convert Blog: Social Media Strategy and Social Media.

Social Media – Where’s the beef?

The Great Social Media Traffic Debate: Niche or General Networks?

Convince and Convert Blog: Social Media Strategy and Social Media.

Facebook & India

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince and Convert Blog: Social Media Strategy and Social Media.

3 Ways to Analyze Facebook Fan Page Traffic «

Facebook will surge ahead in India

Social Media Visitors More Loyal But Still a Very Small Percentage.

Convince and Convert Blog: Social Media Strategy and Social Media.

11 Smart Ways to Use Twitter Advanced Search

Global Web Index

Benefits of Online Reputation Management - Social Media

Social Media Network and me

Convince and Convert Blog: Social Media Strategy and Social Media.

Is Social Media the Final Frontier of Marketing?

How To Measure Your Social Media Efforts

Social Media Research: Interview with Joel Rubinson of ARF - Part 2

Grow Your Wiki

The Social Media Strategist

Social Media Network / Online Reputation Management

Dear Airtel: It is about Customers & Conversations

Is Social Media for all industries and brands?

BBQ Ribs Can Teach You a Lot About Content Marketing

How the YouTube algorithm works in 2022

Google Spreadsheets Update: Blessing in Disguise for Marketers…

3 New Ways To Think About Amazon, YouTube And LinkedIn

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