Remove influence
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The Twilight renaissance: Why retailers need social media for trend forecasting

Sprout Social

Even a vampire romance movie from 2008. How social influences fashion trends. If it looks like Bella Swan might have worn it in the 2008 film adaptation of Twilight, it fits the vibe. The topic holds the power to create conversation, with over 54,000 engagements and an overall engagement rate of 161%. Here’s why.

Retail 124
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The Right Way to Use Social Media for Influence Marketing

Convince & Convert

Coming from a fine arts degree, moving into agencies, and finding his groove in social media, Jason Keath founded Social Fresh in 2008. He often encourages companies to think about the long-term relationships that are possible with the right fit of influence and advocate marketer partnerships. How to take influencers more seriously.

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Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Enterprise 2.008 » June 12, 2008. Conversation. Abstract: The past five years have held tremendous innovation in enterprise software, an industry not known for its innovation relative to other areas of the technology sector. Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.),

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. How is our market share today vs. a year ago, and how will a new program help influence that? Will there be future demand for products?

Research 265
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I Will Not Write About Old Spice

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

Badge 201
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Popup Opt-in Forms: Case Studies, WordPress Plugins, and Alternatives

Kikolani

They are everywhere, from new blogs to some of the most respected blogs in the industry. The list of website’s and blogs using popup opt-in forms today include some of the most respected, well-known in the industry. Remember, it’s ok to disagree, but let’s do it in a good conversational way. Chris Brogan.

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5 Things True Social Media Experts Do Online

Techipedia: Tamar Weinberg

Because of the less serious checklists that are being passed around the web right now, I thought it would be a good time to look at what some of the influencers online are really doing, and how you can join their ranks if you’re so inclined. Influencers accept that they have a position to hold and won’t abuse it for a quick buck.