Techipedia: Tamar Weinberg

MAY 18, 2010

Just because you’ve heard that other companies are doing it doesn’t mean that social media will magically work for you. It finds your customers Companies using traditional marketing methods (e.g. surveys, focus groups, test marketing) often spend millions to locate their target markets. What are your goals?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Buzz Marketing for Technology

JUNE 27, 2008

Thursday, June 05, 2008. Karrer and Michele Martin have just launched Work Literacy , which is: "a network of individuals, companies and organizations who are interested in learning, defining, mentoring, teaching and consulting on the frameworks, skills, methods and tools of modern knowledge work." ▼ 2008. (38).

AJAX 100

AJAX Lijit scribd Sharepoint 100

Buzz Marketing for Technology

JUNE 27, 2008

How to automatically store your bookmarks in Gmail (Gmail + del.icio.us + Yahoo Alerts). or Google Reader shared feed through Yahoo Alerts. Ive used Yahoo! Its not easy to just up and leave something youve used that long, but Yahoo! » Yahoo! Using Gmail as a Massive Database. Mails new beta is a bust.

Bookmarklet 238

Bookmarklet Yahoo RSS Feed 238

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. When you have a group of people submitting their work, there is an awareness that it isn’t just one idea that will work, so the result is a higher quality of work. Answers Yahoo!

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Buzz Marketing for Technology

JUNE 27, 2008

We support embeds from Youtube, Google Videos, BlipTV, Metacafe, DailyMotion, Viddler, Yahoo Videos and several other approved sites only. Favorites & Groups. Add to groups/events. Groups/Events. link] Zen and the Art of Rogue Employee 2007/05/25/government-20-butterfly- Management wing-storm/ Yankee Group [link] â?£

Folksonomy 270

Folksonomy Web 2.0 Wiki Collaboration 270

Buzz Marketing for Technology

JUNE 27, 2008

You can see this shift both in the practices of individual workers and in the strategies of technology companies. Companies do too. Across the company, Google uses a more evolutionary development style, seeking innovation by spreading bets over many possibilities, most of which have little chance of success. vs. web 2.0

Web 2.0 263

Web 2.0 Microsoft Startup Adsense 263

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

Smaller companies could succeed with this method by marketing — verbally or through their website — to groups of devout followers and keeping their Twitter streams current (offering a daily deal or frequent deals that encourage customers to seek out discounts and sales). Answers Yahoo!

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

by Tamar Weinberg on February 22, 2008 Share This is a guest post from Pierre Far, who recently launched a very cool program called Social Alerter which notifies you as soon as your website has a solid chance of hitting the Digg or del.icio.us Why do consumers now have great and collective power to, well, dictate what companies do?

Social Media 105

Social Media Marketing Digg MySpace 105

Buzz Marketing for Technology

JUNE 27, 2008

s companies can use technology to place users in control of information, and is home to ongoing discussion about the user revolution and Enterprise 2.0 Supernova 2008 - Interview with Umair Haque. April 2008. March 2008. February 2008. January 2008. Election 2008. Gilbane Group. More info here.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Koka Sexton

MAY 14, 2011

The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online… The left side column is the name of the organization, and it is linked to their organizational or corporate home page. Greteman Group. Public Web Participation Guidelines.

Policies 111

Policies Social Media Examples Liveworld 111

Buzz Marketing for Technology

JUNE 27, 2008

Friday, June 27, 2008. Submitted by Susan Hanley on Fri, 03/14/2008 - 4:37pm. t always found a lot of success, particularly for companies where Outlook isnâ??t Windows group management tools on tap. Copyright, 1994-2008 Network World, Inc. Research Centers. Anti-Virus / Spyware / Spam. Compliance & Regulation.

Meeting 100

Meeting Sharepoint Wireless Microsoft 100

Techipedia: Tamar Weinberg

JANUARY 28, 2010

When Weezer came out with Pork and Beans in 2008, the band’s music video introduced a completely different concept with characters that were incredibly familiar. Kirtsy Likaholix LinkedIn Mahalo Mento Mixx MyBlogLog MySpace Plurk Pownce Propeller Reddit SEOmoz Sphinn StumbleUpon Technorati Toluu Twitter Wikipedia Yahoo!

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Granted, some companies use MySpace quite efficiently , but I feel that it targets a different demographic. Reply Shane January 6, 2008 at 7:21 pm I’m fairly new to this whole social networking phenomenon. Reply Charlie Anzman January 13, 2008 at 2:25 am Hi Tamar. I just don’t think there’s a lot to do with it.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Personal > Zicam and the Reputation Management Fiasco Zicam and the Reputation Management Fiasco by Tamar Weinberg on February 6, 2008 Share Awhile ago, I used Twitter to talk about one of my favorite cold remedy vitamins, Airborne.

Reputation 125

Reputation Chemicals Issues Consultant 125

Buzz Marketing for Technology

JUNE 27, 2008

Campus Piracy Company Watch Distance Education Gadgets Leadership Legal Troubles Libraries Offbeat Open Access Research Search Engines Security Social Networking Student Life Supercomputing Teaching TechForum2008 Video Virtual Worlds Wikis. January 16, 2008. Copyright © 2008 by The Chronicle of Higher Education | Contact us.

Report 130

Report Forums Library Education 130

Myrland Marketing

APRIL 6, 2010

Perhaps there are certain lawyers or industry groups that would be great bloggers, and that are good educators, and great at replying to all comments on blogs, thus building relationships. I build columns of types of Followers so that I can watch over different groups at different times in order to make sure I don’t miss their activity.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

Totally connected groups are average sharers, creating as much as they can consume and using free sites to display it all. I guess I shouldn’t be surprised though, misery loves company right? Reply Australian Web Directory August 13, 2008 at 8:33 am Even TV and radio listeners are media snackers. Answers Yahoo!

Meme 100

Meme Digg Web 2.0 StumbleUpon 100

Techipedia: Tamar Weinberg

MAY 9, 2008

I have some friends that don’t necessarily like the changes made within Digg in 2008, but they still want to be in the top 100 users for that “high&# I alluded to in my introductory paragraph. Reply Tamar Weinberg May 9, 2008 at 8:43 am You can still do that with karma points and not rankings.

Digg 100

Digg Sites News API 100

Techipedia: Tamar Weinberg

MAY 12, 2010

For large, Fortune 1000 brands, this is typically a very large group, ranging from a few thousand to a few million individuals. Reply Lauren Kates May 12, 2010 at 1:50 pm OH MY GOD I have come across this EXACT situation with my company and was looking for an article just like this. Answers Yahoo! It’s much appreciated.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Buzz Marketing for Technology

JUNE 27, 2008

Busy : Manage the hierarchy inside your company. Burst : Connect laterally outside your department and company. Bursters see that opportunities to take 2,000 steps forward in one hyperleap are more likely to happen through connections with people outside the company. Busy : Always available during working hours.

Wiki 247

Wiki Web 2.0 RSS Products 247

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

It was taken the night of January 28, 2008 (approximately 11PM EST): While Digg typically allowed stories to hit the front page within 80-120 votes (the latter being more rare than normal), it’s now requiring almost double the number. After seeing how it panned out, I have to say that I’m not impressed.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. To me, it seems most companys focus on monopolies and then forced purchase of ad-ons without which the product wont work.

Hotels 245

Hotels Social Media Communities Discount 245

Koka Sexton

JANUARY 13, 2009

Between online storage, email, web servers and my pictures, I use different companies for different things. I have lost my interest in Yahoo though I do follow their company information like the new CEO Carol Bartz. I have a Yahoo email address but I hardly use it. Flickr Rocks! Leave a comment!

Yahoo 40

Yahoo Flickr Foursquare CoTweet 40

Buzz Marketing for Technology

JUNE 27, 2008

June 24th, 2008. June 17th, 2008. Another person I talked to was a one-person shop who is responsible for building elearning courses for a company that serves a number of organizations in developing nations. June 10th, 2008. June 3rd, 2008. The Rapid Elearning Blog. 15 comments. 15 comments. 30 comments.

Template 280

Template Templates Course Real Estate 280

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

AUGUST 18, 2010

Reply Deb Ng August 19, 2010 at 8:55 am Jenn Fowler (@jennfowler) and I joked the other day about starting a support group for our spouses and other social media widows and widowers. Your post offers good suggestions – far better than starting a support group. Answers Yahoo! Thanks Deb!

Activities 216

Activities Social Media Policies Social Networking 216

Buzz Marketing for Technology

JULY 24, 2008

UKeiG, the UK eInformation Group, is a professional body for users and developers of electronic information resources. Wednesday, May 21, 2008. Top Search Tips - May 2008, Liverpool. Yahoo, Exalead and Live support AND, OR, NOT and nested searches, but dont go overboard. CILIP Council Briefing - April 2008.

Sharepoint 100

Sharepoint Tips Mashup Yahoo 100

Convince & Convert

FEBRUARY 24, 2010

because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. All of this is happening to companies (maybe yours) every minute of every day. If a consumer emails a company, we’ve trained them to expect a response in a day or so.

Compete 115

Compete Conference Organization Social CRM 115

Convince & Convert

APRIL 6, 2010

Too many companies and organizations are reinventing the content wheel for every social outpost they maintain. Social Mention (or a paid social media listening package like Radian6 , if you have one) Go to www.socialmention.com and search for your company or product name (in quotes), and set the pull-down to “all.&# Worth a try?

Brands 143

Brands Content Social Media Consultant 143

Techipedia: Tamar Weinberg

JULY 8, 2008

by Tamar Weinberg on July 8, 2008 Share With many individuals finding great success with social media (and as an aside, a basic understanding of search engine optimization ), they immediately consider themselves social media marketers and consultants (as well as seasoned SEOs) and offer to sell their promotional services.

Social Media 163

Social Media Marketing Consultant Communities 163

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Meghan Biro. MeghanMBiro. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Buzz Marketing for Technology

JUNE 27, 2008

Written by Josh Catone / May 12, 2008 5:00 AM. / Crowdsourcing takes tasks traditionally done by a single person or small groups of people, and farms them out to a global workforce. Think of it as Yahoo! Uniquely, though, Fixya has partnered with some companies to provide an official channel for crowdsourced tech support.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Bare Feet Studios

MARCH 1, 2009

Why is there not a Flickr group collecting photos of the musicians teaching folks how to shaka at all of these locations, getting cross-posted to Facebook, Twitpic, etc? “Share&# these days means using web plug-ins to tell your friends on Facebook, Digg, Yahoo Buzz or save to your own Delicious bookmarks!

Tourism 40

Tourism Campaign Sites Social Media 40

Buzz Marketing for Technology

JUNE 27, 2008

As youre reading feeds you can tag them for sharing with a select group or for easy retrieval in the future. So if your boss calls you up and asks you how many times The New York Times used the name of your company in a headline, you can easily give him or her an answer. Tracked on Monday, January 14, 2008 at 02:00 AM.

Google Reader 273

Google Reader Google Bookmarklet RSS 273

Convince & Convert

FEBRUARY 5, 2010

Regarding comments about the search box location, I'm used to a left or central location on search engines (Google, Yahoo, etc.), Ive founded 5 companies, and spent 15 years running digital marketing agencies. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. How can I help you?

Disqus 109

Disqus Social CRM Patterns Consultant 109

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. Don’t use a Facebook Group. I know I would.)

Facebook 279

Facebook How To Marketing URL 279