Bare Feet Studios

FEBRUARY 27, 2010

via @KaimanaPine ) Extended Family: Online communities like Twitter and Facebook serve as extended families – smart and caring to boot! The tag #hitsunami was quickly created and spread among the community, and moved to the top of Twitter trends in a few hours. People also share support and help dispel rumors that create anxiety.

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Social Media Aggregator Upcoming Conference 92

Waxing UnLyrical

NOVEMBER 19, 2010

The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

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Creative Commons Reputation Flickr Film 193

Bare Feet Studios

JULY 16, 2010

We can’t rely on mainstream radio – we have to market ourselves. Use the podsafe music communities to share your music with podcasters. Give people links to share with their friends to your music, to your gigs, etc. Make a really good demo ! You will instantly stand out from the crowd.

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Social Media Upcoming Conference Viddler 88

Bare Feet Studios

SEPTEMBER 8, 2010

But then we get bogged down with hiring and firing, taxes, government regulations, market share, and all matter of other requirements that for many of us are no. But now, we have the power of the internet and word-of-mouth marketing by consumers, to consumers, for consumers. “I would describe that as a nonstop party. .&#

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Social Media Upcoming Conference Viddler 96

Bare Feet Studios

OCTOBER 9, 2009

Here’s how I think my winning this would extend to helping others: Hawaii Tourism – I will be sharing Aloha and featuring videos and pictures of happy Hawaii and the Hawaiian people and attitudes. link] – thanx Rox for all you do for community! If you know me at all, you know I am a collaborator.

Tourism 47

Tourism Upcoming Viddler Conference 47

Bare Feet Studios

JUNE 7, 2009

As I understand it, this blogger trip is not the first time Hawaii tourism has paid for blogger fam trips – though it is the first official blogger tour and significant campaign of which I am aware. This was a low-risk venture and hopefully a terrific learning opportunity for people new to social web marketing.

Social Media 40

Social Media Tourism Blogger Upcoming 40

Bare Feet Studios

OCTOBER 1, 2008

We will have three guest speakers from the mainland, sharing case studies from companies like Dell, Southwest Airlines, and Cisco who are using social communities online for internal and external customers. Speakers Chris Heuer , the founder of Social Media Club and a digital marketing veteran with 14 years of experience online.

Social Media 40

Social Media Tourism Airlines Upcoming 40

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. More Work Upfront, Less Ongoing What I love about this program (in addition to the eye-popping results): It’s rooted in helpfulness, not marketing.

Social Media 140

Social Media Strategy Tourism Social CRM 140

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. We see blogging both as community building and as a function of being a web based business. Very helpful post, Jay.

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Metrics Strategy How To Tourism 130

Bare Feet Studios

OCTOBER 12, 2010

Here are the presentations from my colleagues that have been posted; I will update as I get more: Dan Zelikman, on Communities and Advertising Andy Beal, on Reputation Management Aloha, Share/Bookmark Thanks for reading! You can look at the Twestimonials in our sidebar – it shows the tweets I favorited and for which I am so grateful!

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Upcoming Conference Flickr Energy 67

Bare Feet Studios

JULY 8, 2009

Second – Conflicts of Interest As bloggers, podcasters, marketers and PR professionals adopt social media tools and tactics, they are often caught in the middle of problematic situations. The Word of Mouth Marketing Association (WOMMA) has an extensive code of ethics here. Somewhere, I have to make money, or my kids don’t eat.

Social Media 80

Social Media Astroturfing Wikipedia Upcoming 80

Bare Feet Studios

APRIL 8, 2009

Mahalo for the full discussion, all the link love, and embracing people across the beer and social networking community. Now is a good time to sign up to receive new articles by email as soon as they are published or subscribe to our RSS feed. It truly is changing business daily.

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Case Study Study Social Media Twitter 44

Bare Feet Studios

AUGUST 5, 2010

It is simply another trending practice that all marketers would be wise to note: Interruption of any kind is increasingly irritating and unnecessary in today’s world of technology and community. Andrea of Online Marketing Muscle August 19, 2010 at 6:12 pm I don’t answer my phone unless I am expecting an important call.

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Upcoming Project Instant Messaging Sentiment 101

Bare Feet Studios

MARCH 21, 2010

Polly created a community fundraising event that all of us can support with very little effort while generating a high return – in fact less than two (2!) And the more people who sign up or pledge in our area, the more we can help fight hunger in our community. She has taken social media by the horns! minutes of your time.

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Feed Feedly Banking Upcoming 62

Bare Feet Studios

JANUARY 4, 2010

One of the first goals we had was to get the word out in the community about our organization. They then build housing, gardens, arts centers, and wheelchair ramps in the community. I invite you to connect with them and help us support their ongoing accomplishments to the community of Hana! Ma Ka Hana Ka ?Ike

Social Media 47

Social Media Flickr Upcoming Transportation 47

Bare Feet Studios

MARCH 1, 2009

The San Francisco Bay Area is home to the Cluetrain Manifesto and the now decade-long march toward transparency in communication and marketing. Hawaii tourism officials would do well to read the book. Compare this to the Queensland Department of Tourism, who created the World’s Greatest Job contest.

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Tourism Campaign Sites Social Media 40

Bare Feet Studios

JUNE 9, 2010

Three years ago, when Twitter was a tight knit community of tech and communications early adopters, we literally begged them to charge for the service. As late as November, 2008, Guy Kawasaki ran a poll and over half still said they would be willing to pay – despite the usual snark attack common by internet communities.

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Upcoming Conference Social Graph Flickr 57

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Bare Feet Studios

APRIL 22, 2009

Parking is in surrounding neighborhoods or community parking. Patti from @iGrandma of iGrandma.TV Directions: Moonlight Beach is located at the base of Encinitas Blvd. and Coast Hwy off the I-5 Fwy in Encinitas Calif. You enter off of Coast Hwy on the South West corner of the beach. View Larger Map Share/Bookmark Thanks for reading!

Press Release 40

Press Release Upcoming Viddler Conference 40

Bare Feet Studios

JANUARY 19, 2009

A popular speaker in the tech and business communities, including BlogHer Business, New Media Expo, IABC, and PRSA, Roxanne was recently named #24 of the 50 Most Influential Women in Social Media. She has a “gift for both grounding and lifting you at the same time.&#

Video 40

Video Upcoming Viddler Conference 40

Bare Feet Studios

OCTOBER 6, 2008

Viddler.com – great for building communities and groups, embedded comments travel with the episodes; developing B2B features and services You can also do web cam recording right in to the browser at Viddler too. To speed things along, I am going to post the links mentioned and the recorded Skype video. Mauna Kea episode(s)?

Overview 40

Overview Video Viddler Conference 40

Bare Feet Studios

AUGUST 27, 2008

Know How Cafe Please join us at the Know How Cafe , the members-only coaching and tutorial community where you can experiment with and learn how to the Social Web and New Media tools to work for you and your client’s businesses. Aloha, Nathan Roxanne Darling August 28, 2008 at 10:05 am @Nathan – Mahalo for pulling this together.

Upcoming 40

Upcoming Flickr Conference Alltop 40

Bare Feet Studios

OCTOBER 10, 2008

Uptown Uncorked : Bringing People and Business Together with New Media Digital Voodoo : Digital Voodoo is a social media strategy and intelligence firm with expertise in marketing, advertising, and operations. Studeo : Studeo is a direct marketing agency who also specializes in Social Media. Macro results.

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Social Media Construction Consultant Upcoming 40

Bare Feet Studios

MARCH 3, 2009

This is the beginning of a global conversation about building an organization and a community where the many diverse groups of people who care about social media can come together to discover, connect, share, and learn.

Social Media 40

Social Media Wiki Flickr Upcoming 40

Bare Feet Studios

MARCH 19, 2010

Turns out it is cost-effective marketing too. In this case, the issues are protection of the orangutan habitat and sustainable farming. There is an undeniable trend that people on planet earth are increasingly in support of these type of issues, whether you are or not. Aloha, Share/Bookmark Thanks for reading!

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Social Media Upcoming Conference Comments 40

Bare Feet Studios

APRIL 14, 2009

A colleague and friend of mine, Toby Bloomberg, is writing a “Tweet-Book&# on Social Media Marketing. Social Media Marketing GPS #smgps is the first business book to experiment with this format. She is featuring different authors for each chapter, drawing from her extensive network. Your interview proved that it could work.

Video 40

Video Upcoming Conference Viddler 40

Bare Feet Studios

AUGUST 20, 2008

in their community. Shane Robinson August 20, 2008 at 2:06 pm @chris – check out 99designs.com. Shane Robinson August 20, 2008 at 2:08 pm @Lindsay – That’s great about your friend moving back to Hawaii. It allows us to tag our event to help other people and search engines discover us.

Eventful 40

Eventful Social Media Conference Badge 40

Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? Why not encourage the spread of goodwill?

Brands 133

Brands Message Boards Travel Forums 133

Bare Feet Studios

FEBRUARY 13, 2009

Thought leaders eagerly claim their turf in local communities as word spreads rapidly. .&# It is a pretty straightforward formula: Someone gets an idea, creates a tag, and starts promoting it on Twitter and blogs. Volunteers come on board, wanting to be part of something bigger than themselves.

Case Study 40

Case Study Study Twitter Flickr 40

Bare Feet Studios

JANUARY 31, 2008

fitzage January 31, 2008 at 7:11 pm It’s unquestionable that Joyent went through a very rough patch for awhile. Roxanne Darling January 31, 2008 at 10:51 pm @Fitzage – very good point and actually Shane and I discussed this possibility at dinner – before reading your comment. What then are the issues?

Twitter 40

Twitter Hosting Upcoming Conference 40

Bare Feet Studios

FEBRUARY 9, 2009

David Wolf February 9, 2009 at 10:59 am Roxanne: Fascinating question you’re presenting thinking about creating a system that supports a dynamic market/pricing model. Non-profits are slightly different in that do tend to give back directly to the community in some way which is why most people discount for them.

Price 40

Price iPhone Upcoming Instant Messaging 40

Bare Feet Studios

JANUARY 5, 2011

I am producing a social media marketing campaign for the island of Lānaʻi, here in Hawaii. I will write about the specifics in a separate blog post, though I did start noodling on this idea back in 2008. Introduce them to others in the community. Program Overview. Point them to your website or Facebook page.

Travel 53

Travel Blogger Flickr Overview 53

Akamai Marketing

MARCH 29, 2011

Blogs for business are an outstanding tool for business, they can build community, be the backbone of your social media program, and drive traffic to your website, just for starters. Are you trying to create community? Think beyond the marketing team. Or someone said you should so your considering it. But where do you start?

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Press Release Technorati Klout Metrics 238

Convince & Convert

JULY 15, 2010

I have seen far too many organizations fail, from the outset, for not having had a clear understanding of the discipline and rigor needed to keep their social media marketing efforts on the tracks. I have been the one man show for social media marketing for [link] Tourism website for the area, and have gotten accounts to 5000 within 9 months.

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Social Media Consultant Strategy Organization 140

Mindjumpers

SEPTEMBER 11, 2012

They want to have their hand in where a brand goes, what a flavor is for a brand, what direction it goes, they want to have a say” – according to the Chief Marketing Officer of Frito-Lay North America, Anindita Mukherjee. “Today consumers want to have their voices heard. Problem solving. Replicate success.

Crowdsourcing 190

Crowdsourcing Brands Tourism Campaign 190

Bare Feet Studios

DECEMBER 29, 2008

To me, an outside observer, they have treated it as a sales platform though positioned it as a community forum. WOMMA stands for Word of Mouth Marketing Association. This is a professional marketers association, dedicated to building and promoting best practices in, you guessed it, word of mouth marketing.

Forums 40

Forums Advertising Sites Upcoming 40

Bare Feet Studios

FEBRUARY 2, 2009

Obama is asking each of us to step forward and take responsibility for how we affect change in our hearts and minds, our communities, our nation. Part of your model you allude to above, needs to include, getting fair market value. It seems to me we also have the opportunity to mature in our understanding of energy transactions.

Software 44

Software Upcoming Energy Conference 44