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Case of Creative Crowdsourcing: Let Your Fans Guide Your Brand

Mindjumpers

That statement inspired me to present you with a good example of a company that allowed its fans to speak up through an engaging, creative and inspiring crowdsourcing campaign that I think we can all learn from. The “Do Us a Flavor” Campaign. “ What can you learn from Lay’s “Do Us a Flavor” campaign?

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Why Brands are Turning to Spotify as the Next Big Social Platform

Buffer Social

The music streaming service has been around since 2008, and it’s been a hidden treasure for marketers for several years now thanks to its deep audience insights. These crowdsourced lists make for a great content in a tweet or Instagram post. Experiment with targeted advertising, starting at $250 per campaign. Spotify ads.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

While demonstrating the company’s commitment to education, Target also created a local solution to a national issue by personally connecting with parents through a timely and innovative social media campaign. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. In the freewheeling, egalitarian, crowdsourced world of the internet we are accustomed to, and actually feel entitled to get music, art and books for free.

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32 Experts Share Their Best Blog Post Promotion Tips

Kikolani

And I’m also assuming you don’t have a massive budget to run an advertising campaign. Viral Content Buzz (VCB) is a web-based platform that utilizes a crowdsourcing model to facilitate the generation of REAL “social buzz” on QUALITY content. Starting in 2008, I got serious about promoting content.

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