The Marketing Blog

SEPTEMBER 7, 2010

43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. Based on the analysis of parameters like these, you would want to measure the success ratio of your site.

Facebook 185

Facebook Web 2.0 Startup Applications 185

Keyhole.co

MARCH 24, 2024

Founded in 2008, Airbnb struggled to build trust in its unique business model initially. But how did they hit the marketing bullseye with their social handles? Such marketing leverages the audience’s desire for out-of-the-box experiences and becoming a part of something bigger. But today, Airbnb boasts 7.7 Let’s find out.

Communities 59

Communities Social Media Strategy UGC 59

Justin Levy

OCTOBER 12, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Determining Social Media ROI Written on October 12, 2009 by Justin Levy in business , business strategy , ims09 , inbound marketing , marketing , marketing strategy , roi , social media , social media strategy , video 19 Comments - Leave a comment!

ROI 140

ROI Social Media Analysis Discount 140

Waxing UnLyrical

FEBRUARY 25, 2015

This was back in 2008-2009, so Shonali did what most of us do when we think about PR measurement. Shonali feels that the most important skill is “getting to grips with analytics.” She called Katie Paine. And lo, unto Twitter, a PR chat was born…. 5 yrs later, we’re still going strong! What is most important skill for msmt job?

Metrics 100

Metrics Skills Hosting Consultant 100

Socialmedia.biz

JUNE 8, 2018

Today, social media is the best marketing and promotional tool. Therefore, social media marketing is more effective than traditional marketing techniques. Using the software, you can measure the results of your social media marketing campaigns. They include the following: Enterprise – $299/month. Small – $49/month.

Crimson Hexagon 76

Crimson Hexagon Social Media Sysomos Price 76

Net-Savvy Executive

JANUARY 15, 2014

Social media analysis From "listening" to the latest emerging tech for analytics, I''ve been watching and writing about SMA for years. A 2008 post on the building blocks of social media analysis set the stage for later lists of companies offering the various pieces. Blogging'

Analysis 48

Analysis Policies Social Media Management Social Media 48

Buzz Marketing for Technology

JULY 22, 2008

July 8th, 2008. How do companies like Apple, Starbucks, Google and Southwest Airlines create raving fans, attract endless clients and become market leaders? says: July 9th, 2008 at 11:21 am. says: July 9th, 2008 at 11:56 am. says: July 9th, 2008 at 11:56 am. says: July 9th, 2008 at 3:32 pm. Rich Sloan.

Airlines 100

Airlines Social Entrepreneurship How To RSS 100

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Search Engine Optimization , Social Media > The Great Social Media Traffic Debate: Niche or General Networks? by Tamar Weinberg on August 27, 2008 Share While I prepare to relocate (I’m moving next week!),

Social Media 100

Social Media StumbleUpon SEO ROI 100

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Note that I didn’t include Web design. Embrace Math.

Marketing 123

Marketing Social CRM Conference Social Media 123

Myrland Marketing

JUNE 24, 2015

ACC is deeply involved in the pricing function as it launched The ACC Value Challenge in 2008, which all in the profession are very aware of. Amar approached his presentation on the future of legal services using a SWOT analysis. She is a frequent LinkedIn and Twitter trainer, as well as a content marketing specialist.

Conference 40

Conference Price Project Training 40

Buzz Marketing for Technology

JULY 24, 2008

This is true even in organizations that are very focused on analysis and quantitative measurement, even among people who think of themselves as smart in an MBA sense. March 9-12, 2008, Orlando, FL. Copyright © 2008 Mansueto Ventures LLC. Kotter has hit on a crucial insight. 1 2 3 4 5 6 7 next â? Newsletter Subscriptions.

Company 279

Company Health Care Energy Groups 279

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome.

Social Media 117

Social Media Strategy Statistics Metrics 117

The Way of the Web

SEPTEMBER 22, 2011

Here’s a TED talk from 2008 where he covers his approach to swimming, learning languages and ballroom dancing. Why deconstruct your content and marketing? It all comes back to how you generate revenue, and learning how to track everything back to that end goal with your analytics software. How about your bookeeping?

SEO 36

SEO Social Media Content Proposal 36

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

ProBlogger

OCTOBER 6, 2022

Our Marketing/Product Guru Shayne ’ s written this post but I ’ ll chime in along the way with some thoughts too. If you’re not seeing upward pointing analytics graphs, even moderate ones, then focus on turning that around before you start creating new products. Over to you, Shayne. Also – if you never try… you’ll never know.

Products 40

Products eBook Reputation Blogger 40

ProBlogger

OCTOBER 6, 2022

Our Marketing/Product Guru Shayne ’ s written this post but I ’ ll chime in along the way with some thoughts too. If you’re not seeing upward pointing analytics graphs, even moderate ones, then focus on turning that around before you start creating new products. Over to you, Shayne. Also – if you never try… you’ll never know.

Products 26

Products eBook Reputation Blogger 26

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. I can tell you that finding these articles isn’t easy!

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Hootsuite

JUNE 14, 2023

In today’s economic market, avoiding problems before they develop into full-scale crises is more important than ever. ML [link] — BMO (@BMO) June 14, 2023 If you want to know the general tone of all conversations that mention your business, you can tap into customer emotions and opinions using a social sentiment analysis.

Banking 80

Banking Social Media HootSuite Sentiment 80

Keyhole.co

JULY 9, 2023

Back in 2008, squandering off an online presence was a luxury. Social media marketing is an indispensable tool for both elite and common businesses and individuals. Unless you sit on the gold pot, Hootsuite is definitely expensive compared to innumerable tools in the market. Only enterprises had the money and bandwidth to do so.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Convince & Convert

SEPTEMBER 21, 2010

Competitive analysis: How does your brand stack up to the competition? • Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. First – What are the objectives?

Social Media 155

Social Media Radian6 Strategy SM2 155

ProBlogger

MARCH 31, 2014

Our Marketing/Product Guru Shayne ’ s written this post but I ’ ll chime in along the way with some thoughts too. If you’re not seeing upward pointing analytics graphs, even moderate ones, then focus on turning that around before you start creating new products. Over to you, Shayne.

Products 52

Products eBook Reputation Blogger 52

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. Fly more miles, get priority seating on an airline. Eat 10 sandwiches, get the 11th free.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). The predictions ranged from honing content marketing strategy (popular) to sales-marketing alignment (a bit old?)

B2B 293

B2B Trends Analysis Marketing 293

Oktopost

MARCH 28, 2022

Social media management platforms are now an essential part of any business’ digital marketing toolkit. Without these tools, marketers would have to scramble trying to maintain all their social media profiles individually. Additionally, Hootsuite is primarily marketed to small businesses but its pricing is quite prohibitive.

HootSuite 98

HootSuite Tweetdeck Social Media Management Comparison 98

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Customer service?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Ignite Social Media

FEBRUARY 2, 2023

In this session, Jim shares his personal journey of success in the world of social media and influencer marketing. We then founded Carusele in 2015 based on the assumption that’s proven true that basic influencer marketing could be improved and optimized. Tune in now if you are ready to take your career up a notch!

Influencer 85

Influencer Social Media Hubspot Travel 85

Viper Chill

APRIL 1, 2010

The top 10, were: ViperChill: 894 viper chill: 280 guest blogging: 162 viral marketing: 110 viperchill.com: 54 glen allsopp: 44 wordpress seo: 29 internet marketing: 28 www.viperchill.com: 23 viperchill minimalist marketing: 18 Last month the search engine traffic grew by 33% and this month it has grown by almost 50%.

Report 63

Report StumbleUpon Sites Blogger 63

Convince & Convert

AUGUST 26, 2010

If you’re an agency that’s providing social media listening or analysis services for clients, this is even more critical of a distinction. The disheartening truth is that there is very little “standardized&# reporting available if you’re going to do social listening and analysis at the highest level.

Social Media 119

Social Media Strategy Analysis Reputation 119

Writtent Blog

JULY 1, 2013

There’s blog marketing tips out there that can revolutionize your company, and there’s pieces of advice that are sure to hurt more than help. Any content marketing expert who offers blog marketing tips without advice to look at your metrics is probably full of baloney. Blog Every Day. Why shouldn’t I blog every day?

Tips 94

Tips Marketing Metrics SEO 94

Webbiquity SMM

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Cindy Bates. Cindy_Bates.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

OCTOBER 5, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Successful Twitter Marketing Strategies by Social Media Optimization. 7 Insanely Useful Ways to Search Twitter for Marketing by OPEN Forum. Twitter Strategy.

Tools 207

Tools Twitter Tips Statistics 207

Techipedia: Tamar Weinberg

MARCH 10, 2010

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. What was she doing?

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JANUARY 14, 2009

My most popular post on this site — probably by far — was last year’s Best Internet Marketing Posts of 2007 compilation. The collection begins with posts that start in January of 2008 and have been collected and shared in the last 12 months. Let me know how I did in the comments.

SEO 162

SEO Social Media Marketing Reputation 162

Convince & Convert

SEPTEMBER 21, 2010

Last week, I was on a content marketing discussion panel (moderated by Jeff Rohrs ) at the ExactTarget Connections conference. I was joined by Joe Pulizzi from Junta42 , Ann Handley from MarketingProfs , and Brad Kleinman from Online Marketing Connect. I love the analysis. The numbers and lists thing works. Anonymous This.

Social Media 141

Social Media Strategy Social CRM Consultant 141

Convince & Convert

AUGUST 3, 2010

A digital marketing success story. And Facebook fan pages are often easier for marketers to update than your corporate website, not requiring you to call Gill from IT for his famous “assistance with a smirk&#. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. And I still feel that way.

Social Media 167

Social Media Facebook Marketing Consultant 167

Buzz Marketing for Technology

JULY 22, 2008

July 11th, 2008. says: July 11th, 2008 at 5:25 pm. says: July 11th, 2008 at 10:02 pm. says: July 12th, 2008 at 2:12 am. says: July 12th, 2008 at 9:30 am. says: July 14th, 2008 at 6:34 am. says: July 14th, 2008 at 9:05 am. says: July 14th, 2008 at 7:35 pm. (if StartupNation Blogs. Comments RSS.

Meeting 100

Meeting Social Entrepreneurship RSS Banking 100