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How Scotts Uses Social Media for Maximum Customer Support

Convince & Convert

Beth Dockins , Director of Customer Service for Scott’s Miracle-Gro , joins the Social Pros Podcast this week to discuss Scotts approach to social media customer service, social media “tribes”, and how the Scotts brand has evolved to becoming an informational and educational company for lawn and garden owners.

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Breaking Down Social Listening for B2B: The Full Guide

Oktopost

Before social media, it didn’t matter what channels you used to communicate your message, it was a one way communication channel. But in 2007, when Chris Messina introduced the hashtag to Twitter, suddenly the conversation became two-way. Why Social Listening is Important. Avoiding Social Media Crises.

B2B 155
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Eight steps to thriving on information overload

Buzz Marketing for Technology

« Professional services network offsite: Tapping the Power of Collaboration | Main | Audio stream of radio interview on Facebook, networks, connectivity, and media » Eight steps to thriving on information overload. Ross Dawson, August 27, 2007 1:24 AM US PT. Tracked on August 29, 2007 1:32 PM. 5 Comments.

Web 2.0 244
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The information processing view of humanity

Buzz Marketing for Technology

At the same time, the extraordinary rise of social media means that the thoughts arising from millions of conversations are now available to the world at large. Certainly the new array of social media and Web 2.0 Which means that those who use social media tools well are strongly advantaged. Trend map 2007+.

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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

May 2, 2007 at 2:45 pm. · Japanese Business Culture & Social Computing. fix Social Security? Old Media meets Social Media - KETC and the Mortgage Crisis - On the edge of launch. Conference Notes: Three Approaches to Social Computing Platforms. December 2007. November 2007.

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Intranet Blog :: E-mail fatigue

Buzz Marketing for Technology

January 2007. © 2006 Prescient Digital Media. Also helping overcome e-mail fatigue at leading organizations are effective policies on e-mail use and the use of social media such as wikis and blogs. Social media. Posted: Sun Jun 03 21:27:39 PDT 2007. Posted: Mon Jun 04 21:50:08 PDT 2007.

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Should You Monitor Social Media Behavior at Work? | Bare Feet Blog

Bare Feet Studios

Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > HowTo , Productivity , Social Media , Tech Tools > Should You Monitor Social Media Behavior at Work?