Adam Cohen

JUNE 30, 2011

Recently I had a discussion with a client about doing social media “inside out&# – starting with leveraging collaboration tools and focusing on using social tools inside the walls before engaging customers. How did EMC start on their social media journey? Turns out it was a timely ask.

Social Media 177

Social Media Collaboration Communities Community Platforms 177

Adam Cohen

JUNE 30, 2011

Recently I had a discussion with a client about doing social media “inside out” – starting with leveraging collaboration tools and focusing on using social tools inside the walls before engaging customers. How did EMC start on their social media journey? Turns out it was a timely ask.

Social Media 100

Social Media Collaboration Communities Community Platforms 100

Adam Cohen

AUGUST 30, 2011

Around this time in 2007, I started exploring how clients could benefit from leveraging social media to build and enhance relationships with customers. I have joined Fleishman-Hillard as SVP of Digital and Social Media and as a Partner in the Boston office. For many it’s a new start and a change of seasons.

Flickr 255

Flickr Class Travel Collaboration 255

Adam Cohen

AUGUST 30, 2011

Around this time in 2007, I started exploring how clients could benefit from leveraging social media to build and enhance relationships with customers. I have joined Fleishman-Hillard as SVP of Digital and Social Media and as a Partner in the Boston office. For many it’s a new start and a change of seasons.

Flickr 100

Flickr Class Travel Collaboration 100