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Indian Companies on Twitter – A Usage Study

The Marketing Blog

Though looking for some more deeper analysis on the sales front or on overall impact on business (may be more qualitative, focus groups / individual interviews from the CEOs or MDs of the most activities companies on twitter). The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007.

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Barcamp Delhi 5: Spreading the Word out !

The Marketing Blog

BarCamp Delhi is proposed to be a camp where enthusiasts get together and discuss/ brain-storm/ share opinions/ information/ wisdom about anything. The research which their focus group discussions revealed was that Indian customers are not price sensitive, they are value sensitive. Yeah we are talking about BarCamp !

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

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How To Measure Your Social Media Efforts

Social Media Network Marketing

Thanks for sharing your inputs and the information. August 16, 2010 10:15 PM Bulletin-board Focus Groups said. Thank you Bulletin-board Focus Groups for dropping in here. Earning From The Internet - A Social Media Ruin Many a times we come across information on the net as: Make your pc an ATM Machine!

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Social Media a CRM perspective

Social Media Network Marketing

Opinionated social networking users become a virtual focus group, praising or complaining about a company's offerings, and coming up with suggestions for improvements or new products or brands. To have better idea about the same just click on the link given hereby at [link] I like your information it is helpful to me.

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

surveys, focus groups, test marketing) often spend millions to locate their target markets. If you’re still figuring out your marketing plan for 2010, consider the following 10 reasons why a social media strategy may be well worth the effort. It finds your customers Companies using traditional marketing methods (e.g. Reply Jay B.

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Why Do Customers Tattoo Themselves with the Brands They Love?

Bill Hartzer

Questions like these can provide you with infinitely more useful information about your customers than demographics, psychographics, or focus groups. He is the author of Cult Branding Workbook (2008), co-author of The Power of Cult Branding (2002), and Why We Talk: The Truth Behind Word-of-Mouth (2007).

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