Waxing UnLyrical

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Why a Social Credit Score is an Empty and Dangerous Notion

Waxing UnLyrical

Back in 2007, my co-founder, David, and I kicked around ideas fairly similar to what Klout does today. She’s after all “a 63″ and the Klout resident expert on all things bacon and Kim Kardashian. Instead, this tweet made me reflect on what could have become of the business I co-founded, Traackr (an influencer discovery platform).

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7 Reasons To Add Amplify To Your Social Networks

Waxing UnLyrical

As one of the first 100 or so members of Plurk and early adopter of Twitter, in fact, I found myself chuckling when I saw the recently published graph of Twitters growth [link] and placed my start date of July 22, 2007 on the timeline - I posted an image of my welcoming email from Biz Stone and crew.) Thanks so much for stopping by WUL!

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How A Fake Taxidermist Is Keeping AT&T On Its Toes

Waxing UnLyrical

I became a victim of AT&T upon the release of the original iPhone in June 2007. I’m many things. Most importantly, perhaps, I’m an AT&T customer, or as I prefer to say, victim. I sold my trusty Treo 700 on eBay, bought my way out my contract with Sprint, and walked, as if hypnotized, into an Apple Store. Just let me know.

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Your Name, Your Brand; Lessons From a High School Graduate

Waxing UnLyrical

The Washington Post conducted an experiment and wrote about it in 2007, called Pearls before Breakfast. Guest post by Lisa Gerber, and it’s also her birthday today. Happy birthday, Lisa! My 18-year old niece changed her first name this week. I saw it in my Facebook feed so it must be true. Well, I thought it was funny.

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Sticky PR Measurement: Are We There Yet?

Waxing UnLyrical

McCormick also serves on the board of directors for Plank Center for Public Relations Leadership at the University of Alabama and the University of Florida Department of Public Relations Advisory Council; served as the president of the PRSA Foundation in 2006 and 2007, and has been a co-chair of the Champions for PRSSA since 2005.

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