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Paying Homage to the Social Technographics Ladder

Ignite Social Media

The year was 2007 and Ignite Social Media was opening as the first social media agency in the United States. As near as I can tell, Forrester now publishes what they call the Consumer Technographics Benchmark Survey , which covers far more than social media. It was the right tool at the right time. Why Do People Use Facebook? .

Survey 148
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Managers Say the Majority of Information Obtained for Their Work Is Useless, Accenture Survey Finds

Buzz Marketing for Technology

Managers Say the Majority of Information Obtained for Their Work Is Useless, Accenture Survey Finds. 04 January 2007. Managers Say the Majority of Information Obtained for Their Work Is Useless, Accenture Survey Finds. 4, 2007 â?? NEW YORK and LONDON â?? s intranet portal.

Survey 170
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StumbleUpon Traffic to Magazine and Content Sites Down 27%

Adam Sherk

The news of layoffs at StumbleUpon reminded me that in compiling some year-end social media referral data I’d noticed that a number of sites had experienced declines in StumbleUpon traffic. Participation, budgets and timing varies greatly for the sites in this group and I am not able to segment that in the reported data.

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How OWN Creates Community and Multi-Platform Success With Social Video

Social Media Strategies Summit

In addition to asking how they felt about the content currently available, the survey also collected qualitative data by asking what stories they aren’t seeing. Terry has been in the Digital Marketing field since 2007 – most notably, helping clients achieve their marketing goals while working at Adobe and Facebook.

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Google Spreadsheets Update: Blessing in Disguise for Marketers…

The Marketing Blog

The Problem There are various form builders and online-survey tools out there but the ‘marketers’ face tough time to convince the respondents in filling up those web-based survey-forms. The process of ‘Conducting Survey’ and ‘Collecting Data’ are merged together. The scope of my blog-posts span across the Enterprise 2.0

Google 100
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Time Spent Online Matches Time Spent Watching TV

Idaconcpts

Forrester’s survey does show a significant increase in the number of people using the Internet to watch streaming video,” the New York Times’ BitsBlog ’ reports, with “33 percent of adults surveyed [saying] they use the Internet to watch video, up from 18 percent in 2007.”.

Survey 132
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Reboots, Remakes are Comfort Food for the Soul But…

The Realtime Report

I’m gonna eat your brains and gain your knowledge.” – Tony Block, “Planet Terror,” Dominion, 2007. A recent Deloitte survey pointed out that 70 percent of Americans (90 percent millennials) gorged themselves on an average of five episodes per sitting. They were going to sit through the entire second season of Strange Things.

Project 89