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The Story of Ignite Social Media, The Original Social Media Agency

Ignite Social Media

Iā€™m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). Ignite Social Media is known as ā€œ the original social media agency ā€ because we were the first social media agency created out of whole cloth in the United States.

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Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

For her dissertation, Dr. Phillips researched marketing strategies that universities can use to mitigate the looming cliff. She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. To understand why , you must rewind the 2007 ā€“ 2008 financial crisis.

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Energize Your Social Media Agency: Ideas for Experienced Social Media Managers

agora pulse

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. But now, it needs a little power boost.

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Paying Homage to the Social Technographics Ladder

Ignite Social Media

If youā€™re an OG in the social media marketing business, thereā€™s little doubt that you don’t remember the Social Technographics Ladder created by Jeremiah Owyang , Josh Bernoff and Charlene Li when they worked at Forrester Research. . Enter the Social Technographics Ladder.

Survey 148
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How To Get More Likes on Facebook: 8 Easy Tips

Hootsuite

In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post. Building trust with your customers is one of the main benefits of social media marketing. All those fake likes you buy will gum up your social monitoring efforts.

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Most Popular Digital Marketing Jobs

The Realtime Report

Data Analyst is currently the most popular ā€“ most searched for ā€“ job in digital marketing. PPC Manager roles have fallen in popularity; online interest has steadily declined since 2007. The digital marketing jobs rising in popularity are: Data Analyst. UX Designer. Influencer Marketing. Digital Product Owner.

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3 Ways to Connect Paid Social to Business Metrics

Ignite Social Media

Since our agency started, back in 2007, social media has evolved drastically. There are social channels that have come and gone, hundreds of algorithm changes and just as many new ad units. One of the most exciting advancements the social channels have made is the metrics associated with paid social ads.

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