Remove influence
article thumbnail

A Realistic Look at Digital Marketing ROI

Ignite Social Media

I’ve been working on nothing but social media marketing for brands since 2007 and one thing hasn’t changed. If you have a well-known brand selling a quality product, clicks and conversions on social media can still be valuable. We’ve developed a lot of measurement models since 2007. If we can help you with that, we’d be honored.

ROI 154
article thumbnail

Breaking Down Social Listening for B2B: The Full Guide

Oktopost

But in 2007, when Chris Messina introduced the hashtag to Twitter, suddenly the conversation became two-way. If you’re really listening, you have a better chance of defining and steering the conversation. Instead, try contributing value to the conversation, offer a blog post, or a video you’ve created. Engaging Customers.

B2B 155
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Ross Mayfield's Weblog: Elevating the Enterprise 2.0 Conversation

Buzz Marketing for Technology

Conversation. Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), Conversation : Comments. Conversation. December 2007. November 2007. October 2007. September 2007. Ross Mayfields Weblog. Markets, Technology & Musings. Elevating the Enterprise 2.0

article thumbnail

How to Use Hashtags: A Quick and Simple Guide for Every Network

Hootsuite

They were first used as hashtags in the summer of 2007 by Chris Messina. — Chris Messina (@chrismessina) August 23, 2007. Think of hashtags as a way to connect social media content to a specific topic, event, theme or conversation. And most importantly, it makes your posts visible in that conversation. instagood (1.1B

Hashtag 145
article thumbnail

Six Steps to a Remarkably Powerful, Personal Network - Liz Strauss at Successful Blog - Thinking, writing, business ideas. You're only a stranger once.

Buzz Marketing for Technology

December 10, 2007. Love, friendship, camaraderie, influence, credibility, trust, authenticity all add up to relationships. If we choose them well, our network of influencers expands our knowledge and our reach exponentially further and deeper simultaneously. Learn to explain your expertise easily to people who have influence.

article thumbnail

Age of Conversation 3: Time To Get Busy!

Diva Marketing Blog

Gavin Heaton and Drew McLellan had a wild idea to crowd source a book about the new conversations that were changing the fabric of marketing. In 2007, they asked people active in social media to write 1 page. Hence was born the Age of Conversation 1. 2008 brought Age of Conversation 2 with over 200 contributing authors. .

article thumbnail

Age of Conversation 1, 2 And Get Ready For 3!

Diva Marketing Blog

a book about the new conversations that were changing the fabric of marketing. In 2007, they asked bloggers and people active in the new media space (social networks were on the distant horizon back in 2007!). and hence was born the Age of Conversation. and hence was born the Age of Conversation. Influence 3.