2007, Blogosphere and Focus Group - Social Media Informer

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2007

Blogosphere

Focus Group

When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands

Brands Message Boards Travel Forums

Seth Godin on Steroids: Here’s My Evernote Password

Viper Chill

DECEMBER 2, 2012

We’d do a focus group and find out people didn’t understand what equipment they’d need, so we’d add that. In 2007, our 22nd version of the infomercial clicked. It’s a dipshit move — and sadly, a tech blogosphere staple. Our revenue sank to $83 million from over $100 million the year before.

Reddit Wikipedia Aggregator Cost

When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Seth Godin on Steroids: Here’s My Evernote Password

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