article thumbnail

Top B2B Brands on Social Media

Social Media Strategies Summit

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. B2B brands can really stand out by providing educational – and entertaining – video for their customers and clients. #4

B2B 150
article thumbnail

How Scotts Uses Social Media for Maximum Customer Support

Convince & Convert

In addition to online support and education, Scotts has in-person representatives at major retail stores such as Home Depot and Lowe’s so that customers can come in and talk to Scotts professionals about what they should do. Beth was working for someone who told her she had to get on LinkedIn back in 2007. Four Your Information.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Atlanta Women In Social Media Marketing_2

Diva Marketing Blog

Focus is on B2B and B2C. My favorite social media tactic is contributing to the content and community in highly specialized LinkedIn groups to generate B2B leads. 60% of my focus is on B2B marketing and the other 40% is on B2C marketing. My primary focus is B2B. I primarily focus on: B2B, B2C, Nonprofit, Education.

article thumbnail

10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

Multinational beauty retailer Sephora started Beauty Insider as a straightforward loyalty program in 2007 before pivoting to a full-blown community ten years later. With that in mind, in this article, we’re going to take a look at 10 of our favorite brand community examples and the insights we can learn from them: 1. Image source.

Examples 231
article thumbnail

Booming Customized Gifting Portals

The Marketing Blog

Home About In the Media The Year That Was – GoodBye 2007!! The designs at Gnome are also available at retail stores across Mumbai for all those aren’t tech-savvy. Site designers need to improve upon the look-and-feel and even think about partnering with retail stores outside Mumbai. which are into B2B businesses.

Startup 104
article thumbnail

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

How are consumers and b2b decision makers using social media in their buying processes? Email open rates continue to decline from 14% in the second half of 2007 to just 11.2% Social Media Facts & Figures for B2B Sales by Inside View. B2B Marketing and Social Media. and 30% said it was to get updates on upcoming sales.

Research 210
article thumbnail

Social Pros Podcast – Super Bowl Social Media Command Center

Convince & Convert

I think it was 2007 that they played. That’s something you can do really easily as a retailer or as a CPG brand. One of the retail clients that we work with has, I think, over 950,000 Facebook fans at this point. Taulbee: Yeah, they know a thing or two about winning Super Bowls there. Jay: I’m predicting Giants.