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Breaking Down Social Listening for B2B: The Full Guide

Oktopost

There is no shortage of imperative marketing tactics that if you don’t do right now, your B2B organization will crash and burn. As marketers, we know the MarTech space is crowded. Like actual listening, social listening can be the glue that holds your marketing strategy together. We have two ears and one mouth for a reason.

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How to Use Hashtags: A Quick and Simple Guide for Every Network

Hootsuite

They were first used as hashtags in the summer of 2007 by Chris Messina. That’s when the web marketing specialist walked into Twitter’s offices with an idea. — Chris Messina (@chrismessina) August 23, 2007. Same with Facebook, Pinterest, LinkedIn or any other platform—sometimes less is more. What is a hashtag?

Hashtag 145
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Giles Palmer on Old vs. New Work Ethic

Oktopost

Listen to the podcast: For more thought leadership on work ethic, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube or LinkedIn. Watch the recording: Want to hear more from renowned marketing leaders? Radically Transparent , is a podcast geared towards the modern-day B2B marketer.

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Indian Companies on Twitter – A Usage Study

The Marketing Blog

Quotes from the Money Life article Iffort’s report states that usage of Twitter will penetrate more organisations, and more firms and customers will start using this social networking tool.Conversations between users and brands which are managed by humans with an emotional quotient will continue to boost Indian marketing efforts.

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How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

by Tamar Weinberg on December 19, 2007 Share How do you leverage different social networks? I’ll admit (a little secret of mine) that I initially befriended a few folks I admired on TV (specifically, 2006-2007′s Beauty and the Geek) but since I have no personal connection to the guys, I deleted the non-genuine contacts.

MySpace 114
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3 Ways to Analyze Facebook Fan Page Traffic «

The Marketing Blog

43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. Based on the analysis of parameters like these, you would want to measure the success ratio of your site.

Facebook 185
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Google Spreadsheets Update: Blessing in Disguise for Marketers…

The Marketing Blog

10 pm Google Spreadsheets Update: Blessing in Disguise for Marketers… Jump to Comments Web-based productivity tools have been around for quite a while, but their usage and focus has primarily been limited to a very niche audience. A fantastic utility and must add to any marketer’s kitty. Let’s look at the 2 ‘W’s then.

Google 100