Paying Homage to the Social Technographics Ladder
Ignite Social Media
SEPTEMBER 16, 2021
The year was 2007 and Ignite Social Media was opening as the first social media agency in the United States. Blogging had been kicking around for about a decade at this point, and the Cluetrain Manifesto had existed for nearly 8 years. Fewer than 10% blame advertising or the user experience for not using Facebook.
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