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| | WEBBIQUITY SMM
OCTOBER 13, 2010 What’s the Best Social Media Monitoring Tool? It Depends
Through PRWeb, which Vocus acquired in 2006 , it offers extensive news distribution and tracking capabilities. Nielsen BuzzMetrics. Nielsen’s monitoring covers more than 100 million blogs, social networking sites, discussion boards and other sites where consumers can post content. Forrester Research has named Nielsen a leader in brand monitoring solutions, saying “the vendor has the strongest strategic vision and currently competes at a scale unmatched by any other competitor.. simple tool like Google Alerts would pick up most stray citations. No more.
| | GAURAVONOMICS
DECEMBER 28, 2010 How Has Social Media Marketing Changed Between 2006 and 2010?
Yesterday, I shared my compilation of the 50 most remarkable social media marketing platforms and programs from the last 5 years, from 2006 to 2010: The compilation included case studies from North America, Europe, Asia, and Latin America, many accompanied by the commercials that launched the campaign, or in-depth video case studies to show what really happened. SO WHAT DOES IT ALL MEAN?
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| | WWW.CLICKZ.COM
MARCH 13, 2012 Nielsen Report: Blogs Still on the Rise | ClickZ
Nielsen. Nielsen Report: Blogs Still on the Rise. Consumer-generated blogs have continued a strong upward trend since the company began tracking them in 2006, according to the U.S. By the end of 2011, the Nielsen/McKinsey company had tracked over 181 million blogs around the world, up from 36 million in 2006. readers to Nielsens 181 million global blogs, but one can reasonably ask whether there are almost as many writers as readers. Tags: Nielsen Publishing. ); //. Marketing News & Expert Advice. ClickZ.asia. ClickZ Academy. SES Events.
| | NET-SAVVY EXECUTIVE
APRIL 1, 2011 Brand Monitoring: Where Are They Now?
The first report in the space was Peter Kim's Forrester Wave: Brand Monitoring (September 2006), which introduced us to seven companies: Biz360 Acquired by Attensity in 2010. Nielsen BuzzMetrics Nielsen bought the rest of BuzzMetrics in 2007 and used it as the core of NM Incite , its joint venture with McKinsey, in 2010. Suresh Vittal's January 2009 report, Forrester Wave: Listening Platforms also covered seven companies, two of which two were not in the 2006 report: Radian6 Acquired by Salesforce.com this week, but you knew that. It's now known as Dow Jones Insight.
| | BILL HARTZER
MAY 26, 2010 Best Social Media Monitoring Tools
Nielsen – this is one of the most well known, and trusted names in customer data analytics. Nielsen has several tools that its customers can use to find out what is happening with their brands within the social media realm. Nielsen and Facebook recently joined forces to develop effective, and almost real time ad effectiveness solutions. The Nielsen social media monitoring tools also allow businesses to measure how memorable was a particular ad campaign, brand favorability, and factors that influence consideration of purchase. Share this on del.icio.us.
| | PAMORAMA
MARCH 3, 2010 35 Great Social Media Infographics
Facebook was founded 2004, not 1997. ( [link] ), Twitter launched 2006, not 2000. ( [link] ). Denise West Here is a new infographic released by The Nielsen Co. Denise West Here is a new infographic released by The Nielsen Co. As you probably know, infographics are visual representations of information, data, or knowledge. to convey concepts. The Social Engagement Spectrum 2.
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GEOFF LIVINGSTON Machine Gunners and Gardeners
| SUNDAY, MAY 1, 2011
The difference is 90 percent trust for friends, versus 70% for general consumer opinions, according to Nielsen
. Back in 2006
, those were the bloggers who had 20-1000 other people linking to them. Image by the U.S. movement exists to quantify everyone’s social media strength across diverse social networks and blogs. This widespread strength is a sign of true influence, argue social media gurus. Perhaps from a mass consumer market or a top influencer’s perspective, a “machine gun approach towards influence makes sense. Does it produce desired outcomes? MORE >>
COLIN ALSHEIMER HubSpot Inbound Marketing Case Study | Social Media & Digital Strategy
| MONDAY, FEBRUARY 8, 2010
Colin Alsheimer Digital & New Media Strategist About Lifestream Contact How to Pitch Me Guest Post Guidelines Disclosures RSS Feed Twitter Facebook How HubSpot Created an Industry: The Ultimate Inbound Marketing Case Study By Colin – 02/08/2010 Posted in: Featured , Social Media , case study , inbound marketing , internet marketing Share Founded in June of 2006
by Brian Halligan and Dharmesh Shah , HubSpot is a company that has seemingly taken the Internet by storm, racking up top ranked blogs, twitter accounts, viral videos, and millions in venture funding along the way. MORE >>
TRENDS SPOTTING For Google TV to Succeed – social features must be included. Social TV Research Indications
| THURSDAY, MAY 27, 2010
Cable or satellite TV loses importance (23% in 2009, down from 33% in 2006
reports that almost 99% of video content watched in America is still done on traditional television. Nielsen
2010 study suggests that online video is a replacement of DVR use, or used by those who do not have immediate access to TV. Nielsen
claims that TV network content online is used to catch up with programming, and not typically as a replacement for TV viewing. Image based on “Living Room and TV Digital Art by Carlos Cunha. Conclusions: 1. MORE >>
WEBBIQUITY SMM Best Social Media Stats, Facts and Marketing Research of 2010
| MONDAY, JANUARY 17, 2011
What Americans Do Online: Social Media And Games Dominate Activity by Nielsen
Wire. The title is a tad misleading; while younger Internet users (aged 18-33) are blogging somewhat less than in 2006
and gravitating to Facebook, there has been an uptick in blogging among those 33 and older, and blog readership is up among all age groups. For anyone in marketing or PR being asked to make “data-driven decisions “based on the numbers (and doesn’t that include pretty much everyone in marketing and PR these days?), Social Media Facts and Stats. And much more. Adam T. MORE >>
SOCIALNOMICS Why the Social Funnel? New eBook from Awareness
| THURSDAY, JANUARY 5, 2012
’ Fast-forward to 2006
. I’d like to personally thank all the individuals who participated in this research for their time, their insight and their overall willingness to help with this project including David Meerman Scott , Jason Falls , Jeremiah Owyang , Nathaniel Perez , Erik Qualman , David Berkowitz , Paul Gillin , Christine Major , Jonas Nielsen
, Justin Holmerud , and Andrew Patterson. In 2004 I launched my first corporate blog. I still remember the reaction I got from the team when I told them we would be launching a new blog. Mike Lewis. MORE >>
- Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2 WEBBIQUITY SMM | TUESDAY, FEBRUARY 7, 2012
- Twitter's Supposed Lack of Loyalty: It's “too” easy BARE FEET STUDIOS | WEDNESDAY, APRIL 29, 2009
- An Extensive Guide To Web Form Usability UXDESIGN.SMASHINGMAGAZINE.COM | THURSDAY, NOVEMBER 17, 2011
- Social Business: Where It's Been & Where It's Going DARMANO.TYPEPAD.COM | MONDAY, MAY 7, 2012
- Audience Matters Story on Women and Social Networking in India. GAURAVONOMICS | WEDNESDAY, AUGUST 11, 2010
- OliveWoo – The First Location-based Date Service MINDJUMPERS | THURSDAY, JULY 22, 2010
- Online Content Curation: The Key To Building Visibility, Authority And Value WWW.MASTERNEWMEDIA.ORG | FRIDAY, SEPTEMBER 24, 2010
- Guide To Online Content Syndication WWW.MASTERNEWMEDIA.ORG | THURSDAY, SEPTEMBER 23, 2010
- The Ultimate Guide to Creating a Small Business Website SAMIR BALWANI | TUESDAY, DECEMBER 6, 2011
- Time for Earth Hour: Review on the Decline of Global Warming Concerns. TRENDS SPOTTING | TUESDAY, MARCH 24, 2009
- Social Media Research: Interview with Joel Rubinson of ARF - Part I DIVA MARKETING BLOG | MONDAY, FEBRUARY 23, 2009
- Tools do not a master make [redux] BUZZ MARKETING FOR TECHNOLOGY | WEDNESDAY, JUNE 25, 2008
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