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What’s Your Mobile Marketing Strategy?

Small Business Mavericks

Amidst all the hype with social media, there’s a growing trend that sometimes gets lost in the shuffle: Mobile marketing. Before starting my own company in 2006, I worked for 16 years in the wireless industry for AT&T Wireless and Cingular, so I’ve watched mobile develop over the years with more than a casual passers-by interest.

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Nine Social Media Marketing Stats You Can Use

Webbiquity SMM

Facebook was opened up to the public in 2006. Twitter emerged at the SXSW conference in March 2007. Four channels were less trusted than social media ads: online banner ads, mobile phone ads, ads in podcasts and online pop-ups. Social media is part of the daily routine for digital natives, and is increasingly visual and mobile.

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A Social Media Status Quo Pt.1-Japan

Mindjumpers

The population is extremely mobile-centric, which has lead brands to focus their energy on engaging consumers through social media on mobile devices. Between 2006-2011 the domestic network Mixi used to be the number one choice of media platforms among the youth. Behavioural insights. Social platforms: Mixi, LINE and Nico-Nico.

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Why Alps Bethneck is 5 Years Old

Ari Herzog

2010: Twitter. Do I want to use Twitter to tell the world what Stephen Black ate for lunch or do I want to connect with an audience interested in art and creative writing? One night in 2006, over Tiger beer and carrot cake at a hawker center , my designer friend Little Ong told me about Multiply. The answer is @BookMerah.

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Five Social Channels You May Not Know About

Ignite Social Media

The main ones like Facebook, Twitter, Instagram and Pinterest? In longer form, Sina Weibo is one of the most popular social media sites in China and is commonly referred to as the “Chinese Twitter”. An article by BBC.com states that 154 million people use it daily with 91% of whom access it via mobile.

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Social Media Helping People Understand Climate Change Globally

Socialmedia.biz

More than 300 million people spend at least 5 hours every day on different social networking platforms, including Facebook, Twitter, Pinterest, Youtube and Instagram. Therefore, platforms like Facebook and Twitter are effective for creating a grassroots movement around climate change. The Role of Experiential Cognitive Processing.

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Reflections on the changing digital agency environment

Dave Fleet

The (actual) year of mobile. The first five years – 2006-2010 – were catalysed by constant change. Companies realized the opportunity presented by engaging with their customers through these new channels, but we were still in a time when simply creating a Twitter or Facebook account would make headlines. Ubiquity of rich media.

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