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Social Media Research: Interview with Joel Rubinson of ARF - Part I

Diva Marketing Blog

Joel Rubinson, Chief Research Officer - ARF, and I had an extensive email conversation about some of the issues facing the industry ranging from the validity and trust worthiness of the information and content creators to where and how "social media research" fits into a marketing research initiative.

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Be Here Now Marketing: How United Airlines Can Take Advantage of.

Bare Feet Studios

With a voucher printed from the kiosk, a customer could pick up a kit that includes a toothbrush, personal hygiene samples, and a few coupons for later use. To gather more ideas, instead of having a formal survey that doesn’t really allow the customer to describe her experience, how about setting up a customer service forum?

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From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories

Buzz Marketing for Technology

School of Information. School of Information. School of Information. School of Information. Dataset and Sampling Methods. While information has become very easy to transmit and store over great distances, knowledge is still difficult to transfer (Szulanski, 1992). Dataset and Sampling Methods.

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Text Messages Sent by Cellphone Finally Catch On in U.S. - WSJ.com

Buzz Marketing for Technology

• See a sample reprint in PDF format. billion in 2006 from $2.5 cellphone users sent 203 text messages on average, or 37 billion in total, while in China, cellphone users exchanged 651 per user, or 218 billion in total, according to the Chinese information industry ministry. • Order a reprint of this article now.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

Marketing Salary Survey: Social Media Marketing by Aquent. According to an ExactTarget survey, Twitter users who follow a brand are more than twice as likely as Facebook users who “like” a brand to say they are more likely to purchase from the brand after becoming a social media follower. How much are you worth? by eMarketer.

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