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The Customers’ Voice, Your Social Graph and Your Reputation

Proactive Report

Kryptonite Locks had a PR flap caused by a customer’s comment going viral in the media in 2006. Every brand needs to: map their social graph and know their customers. Every brand needs to: map their social graph and know their customers. This kind of content does not go away on its own. Are you ready?

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The Customers’ Voice, Your Social Graph and Your Reputation

Proactive Report

Kryptonite Locks had a PR flap caused by a customer’s comment going viral in the media in 2006. Every brand needs to: map their social graph and know their customers. Every brand needs to: map their social graph and know their customers. This kind of content does not go away on its own. Are you ready?

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Trust Barometer Reveals Need For Mature Social Media

Dave Fleet

Canadian headquartered companies maintain high levels of trust, at 75 per cent. When a company is not trusted, 63% of people will believe negative information after hearing it 1-2 times. When the company is trusted, that falls to 22%. Social media and trust. Social media comes in at the bottom of the list.

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Brain Crack, Innovation, Leadership | Bare Feet Blog

Bare Feet Studios

As far as I know Ze Frank coined this term on one of his daily videos from 2006 when he discussed the notion that having a bunch of brilliant ideas was nothing really, if you don’t act on them. There is no senior person who has run a large company or built and sold globally a new innovative product. What is Brain Crack?

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Finding Social Media Professionals

Bare Feet Studios

Uptown Uncorked : Bringing People and Business Together with New Media Digital Voodoo : Digital Voodoo is a social media strategy and intelligence firm with expertise in marketing, advertising, and operations. The Michael Schneider : Social Media technologist and groundswell evangelist.

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6 Lessons Learned From the Demise of MySpace | facebook | Social.

Convince & Convert

Don’t Sell Too Early Many of the missteps that contributed to MySpace’s decay were based on the company not moving beyond its core proposition. In 2006, you have a veritable ATM machine, with companies begging you to put banner ads on your site. You’re the number one social network in the world.

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SXSW: Mark Zuckerberg Keynote (the edited liveblogged version)

Techipedia: Tamar Weinberg

A lot of the focus as of late is how we as a company has grown. As a company? I think that fewer companies are as successful in the Web 2.0 And now everyone cheers ] Lacy : A lot of web companies have a hard time scaling internationally. Zuckerberg : Let’s talk about what we do at the company. and Web 2.0,

Web 2.0 104