Techipedia: Tamar Weinberg

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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

And the more intricate your external efforts become, the more social, mobile, and interactive your website must become. That’s good stuff, but what makes the website truly great is the inordinate amount of social and mobile integration. Calling attention to mobile apps? Social and mobile profile calls to action?

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

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7 Traits of Highly Effective Viral Videos

Techipedia: Tamar Weinberg

It’s why T-Mobile succeeded with a flash mob. To be sure, though, solicit feedback from a group of trusted peers not directly involved in your company or marketing objectives before going ahead with publishing the video, since you need an unbiased opinion. © 2006-2010 Tamar Weinberg. It’s why she is now famous.

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Plutter Kite: The Ultimate Micro-Blogging Service

Techipedia: Tamar Weinberg

Brightkite: Email and SMS – mobile web is definitely the wave of the future. Making sure your site is not only accessible on mobile phones but can interact with them is extremely important. Be the first to have all of these features , or just take over companies that already have them and make Plutter Kite.

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Tamar Weinberg is a Media Snacker » Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

The internet and technology ownership has changed everything: digital TV, mobile phones, iPods, weblogs, instant messaging, [and] social networking. Previously, to have a mobile phone, you needed a large bank account. I guess I shouldn’t be surprised though, misery loves company right? © 2006-2010 Tamar Weinberg.

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How to Rock Your Social Customer Service

Techipedia: Tamar Weinberg

You’ll learn how to manage correspondence on the mobile and desktop. I’ve given variations of these tips to a multitude of high level Fortune 1000 companies for thousands of dollars over the years. I could easily charge any big company the big bucks for it. You’ll learn how to analyze your competitive space.

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How to Build Trust in Your Brand Using Video

Techipedia: Tamar Weinberg

Tell a Story : The stories surrounding your company or organization are the only things that differentiate you from your competitors. This spot, produced by Ogilvy & Mather in 2006, went viral and won one of the most prestigious advertising awards in the world. The video chat/recommendation also works on several mobile devices.

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