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What’s Your Mobile Marketing Strategy?

Small Business Mavericks

Amidst all the hype with social media, there’s a growing trend that sometimes gets lost in the shuffle: Mobile marketing. Before starting my own company in 2006, I worked for 16 years in the wireless industry for AT&T Wireless and Cingular, so I’ve watched mobile develop over the years with more than a casual passers-by interest.

Mobile 107
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The Social-Shake-Up: A New Breed of Marketer is Coming

Buzz Marketing for Technology

In this new Age of the Customer (credit to Forrester for naming this one), how well a company uses the readily available information about their customer will determine how successful they are in the marketplace. At many modern companies, it’s hard to find anything that is not related to technology in some way.

Marketing 258
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Reflections on the changing digital agency environment

Dave Fleet

The (actual) year of mobile. The first five years – 2006-2010 – were catalysed by constant change. Companies realized the opportunity presented by engaging with their customers through these new channels, but we were still in a time when simply creating a Twitter or Facebook account would make headlines. Ubiquity of rich media.

Mobile 105
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Google's Third Wave Of Innovation

Twist Image

Is it normal that a search engine is buying up all of the robotics and drone companies? From there, the company has made several strategic acquisitions to build their GDN ( Google Display Network ). The acquisition of YouTube in 2006 is also significant in this first wave of Google''s innovation.

Google 92
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Why Alps Bethneck is 5 Years Old

Ari Herzog

I was the creative director for a company doing online video and games. One night in 2006, over Tiger beer and carrot cake at a hawker center , my designer friend Little Ong told me about Multiply. Another friend, Dinnertube , started posting videos on Youtube in 2006. I opened an account as soon as I got home. Got a question?

MySpace 187
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How to Use LinkedIn Stories for Your Business

Later

This early version of LinkedIn Stories was exclusively for college students in the US, but could give a good indication of how the new version will look in the LinkedIn mobile app. . From big company announcements to awards ceremonies, sharing clips from live events on stories can be a great way to showcase what’s going on at your company. .

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What's A QR Code And Is It Contagious? | Small Business Mavericks

Small Business Mavericks

If you’ve been sleeping lately and haven’t heard about the new mobile “barcode&# device called QR Code , then allow me to be the first to give you a heads up. I think QR Codes represent the future of online marketing – at least, the future of mobile marketing. QR stands for Quick Response.