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7 examples of influencer marketing campaigns

Sprout Social

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

Examples 123
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24 Top YouTube influencers to check out in 2024

Sprout Social

YouTube influencers are on a different level when it comes to business impact. The term “influencer” might be synonymous with Instagram and TikTok these days. Thing is, YouTube creators predate both and are the blueprint for what an “influencer” is today. Table of contents: Who are YouTube influencers? Published on 1.

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25 Male Influencers To Check Out

Ignite Social Media

When influencer marketing first started, there weren’t many male influencers. A handful of years back we gave you 100 women bloggers to check out , now let’s see how many men bloggers (now referred to as influencers as they don’t always have a blog) we can find! EarthXplorer. Looking for some travel destination tips?

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Common Social Media Questions and Answers All Marketers Should Know

Hootsuite

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Are you an influencer? Why does social media marketing cost so much?

Questions 142
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The Social-Shake-Up: A New Breed of Marketer is Coming

Buzz Marketing for Technology

Posted in Innovation Interactive Marketing Strategy. Perhaps because of the impact and influence that the CDO had in the Obama campaign last fall. Moreover, marketing has become so deeply entwined with technology. To fully reap the benefits marketing must officially take ownership of its technology platforms and strategies.

Marketing 258
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How brands can build inclusive campaigns year-round

Sprout Social

Every year, marketing and brand teams gather together to plan out their content calendars and campaigns. The marketing and advertising industry hasn’t always had the best reputation for inclusive campaigns. In a release on their website, they called on their community to take action and acknowledge the impact of systemic racism.

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Is E-mail Marketing More Effective Than Social Media Marketing?

Small Business Mavericks

» Is E-mail Marketing More Effective Than Social Media Marketing? It seems that e-mail marketing is still one of the most efficient and cost effective channels available to businesses – that’s both online and traditional brick and mortar businesses. About Us What’s a Maverick? Are The Yellow Pages Outdated?