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7 examples of influencer marketing campaigns

Sprout Social

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

Examples 125
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Common Social Media Questions and Answers All Marketers Should Know

Hootsuite

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Questions marketers get asked often include: So do you just scroll around Facebook all day?

Questions 142
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Bloggers Flash Back to 2006 and Flash Forward to 2009

Diva Marketing Blog

Several 2006 wishes came true. Twitter found its way into the 2009 blogger wishes as did more ways to collaborate. I hope you enjoy the 2006 - 2009 comparisons. My second wish for 2006 is that I would like to see "professional journalists" get over themselves in their attitude to those of us who choose to blog.

Blogger 53
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Use of Social Media to Inspiration for All Businesses

Mindjumpers

Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. Great opportunities in a collaborative social media strategy. Nobody knows what will happen for sure.

Airlines 232
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What Playing the Oboe Taught Me About Building My Own PR Practice

Waxing UnLyrical

Without any communications, journalism, or marketing classes under my belt, and working to build my own consulting practice over the last two years, I’ve had to push myself, think outside the box, and create my own systems from scratch. Finding support and doing your homework in unexpected places. Do share, I’d love to know.

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Eight steps to thriving on information overload

Buzz Marketing for Technology

« Professional services network offsite: Tapping the Power of Collaboration | Main | Audio stream of radio interview on Facebook, networks, connectivity, and media » Eight steps to thriving on information overload. Future of Media Report 2006. in the Future of Media Prediction Markets! Keynote Speaking/Strategy.

Web 2.0 244
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Interview with SMSsummit speaker Brendan Gahan of Mekanism

Social Media Strategies Summit

Gahan has been at the forefront of the social & influencer marketing space since 2006, creating disruptive campaigns for brands such as Mountain Dew, Unilever, MillerCoors, and The Olympics. We believe in collaboration, staying on top of emerging trends and technologies, and always using our best judgment.