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Conversation Gained-How to Determine Influence in B2B Social Media

Direct Marketing Observations

I don’t know a marketer out there that would say that influence in social media is not a commodity, if you know how to leverage it. For me, those postulations and assumptions began back in 2006, so I’ve got 11 plus years of data and experience on what I think and what I think I think. Now B2B marketing?

B2B 276
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What is Good Engagement Rate?

Oktopost

Want to hear more from renowned B2B marketing leaders? Learn how to work confidently with data. How to define a social media insight and come to meetings with data that matters to the business. Eventually, he started his own marketing company, SiteLogic in 2006. Catch all episodes here. Episode Summary.

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B2B Social Media: 4 Ways to Sell the Value to Management

Convince & Convert

Guest post by Eric Schwartzman , coauthor of S ocial Marketing to the Business Customer , the first book devoted exclusively to B2B social media communications. How do you know if your market is active in social media? How do you gauge if they’re open to being sold through these channels?

B2B 129
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7 examples of influencer marketing campaigns

Sprout Social

The influencer will describe how to enter the contest whether it’s leaving a comment, sharing a post, completing a social media challenge etc. The Munchkins® campaign plays on the donut brand’s American Runs on Dunkin campaign, a tagline the company has used since 2006.

Examples 126
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How To Successfully Land Speaking Bureau Representation

Twist Image

In 2006, I signed on with a professional speaking bureau and talent agency. If you're interested in learning how to give a better (and more valuable) presentation (or you're not there yet), please read this before proceeding: How To Give A Great Presentation (Seriously). Think B2B or B2B. advertising agency.

How To 58
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How to build a Lead Nurturing Super Highway!

Buzz Marketing for Technology

He started out as a Programmer, turned System Engineer, turned B2B Salesman, turned Business Owner. In 2006 he started Federal Appliance, another VAR that used innovative tools to find new customers. About Dale Dale Underwood has been in Information Technology for 25 years.

How To 100
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Why You’re Not Going to Be a Thought Leader in 6 Seconds

Convince & Convert

dorieclark Tweet This Stand Out or Be Left Out Dorie Clark ‘s latest book, “ Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It ,” is coming out April 21, 2015. In 2006, she launched her marketing strategy consulting business and by 2009 wanted to write a book. See you next week!