Remove 2006 Remove Analytics Remove Energy Remove Marketing
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How to Successfully Digitize Events During COVID-19

Waxing UnLyrical

I’ve been working virtually, at least in part, since 2006. It’s what marketers have been struggling with since Biz and Ev clicked their heels three times and said, “There’s no place like Twitter.” Even though the topic might be serious we still need energy in the session.

Eventful 334
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In The Trust Economy, Marketers Are Bankrupt

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It's getting ugly for marketers. Too bad, because marketing is just starting to get good. We have a major issue with marketing and it needs to get solved soon if our future it to be as bright as we hope. Bottom line: marketers need to prove the business impact of our work. Seems simple enough, doesn't it? So, what's left?

Marketing 105
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Guide to Every Social Media Metric That Matters

Socialmedia.biz

In the fast-paced, technologically advancing digital marketing industry, marketers are constantly changing the way brands, especially B2C businesses, engage with their target audience online. For reference, when the internet became publicly available, it managed to bring together 1 billion users in 10 years. Impressive, isn’t it?

Metrics 70
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The Resurrection Of Podcasting

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Each week I have a conversation with someone interesting in the media, marketing, advertising, business book or personal development space. I've been at it since 2006, and I have no idea if anyone listens or cares about it. content marketing. management and marketing podcast. web analytics. content marketing.

Digg 106
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Social media and the rise of fantasy sports

Sprout Social

In 2006, Twitter is born. Any business that markets primarily to men. One of the best ways to get to know your audience is to use an analytics tool that can aggregate data from all your platforms. Use analytics to pinpoint the best times of day/days of the week to share your stuff. They can update each other.

Sports 82
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Video Must Become More Social

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While I spend a lot of time and energy thinking about online video and the future of video, it's still one of those areas within the digital platforms that puzzles me. Is it just me, or does that sound boring and uninspired from a Marketing perspective? web analytics. It's still about the eyeballs. It's a tall order. mass media.

Video 102
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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

December 2006. Learn how McGraw-Hill/Platts, a world leader in providing energy information, experienced an 40% increase in online sales and an uptick in lead conversions from 10% to 25% by enhancing its search strategy. January 2008. December 2007. November 2007. October 2007. September 2007. August 2007. April 2007. March 2007.