Everything You Need to Know to Run a Successful SMS Marketing Campaign
Convince & Convert
JUNE 25, 2014
For example, let’s say you’re building a mobile loyalty list to drive customers to retail. We had a cross-functional team that included members from teams responsible for retail, in-store signage, digital creative, email, IT, social media, promotions, the discounts budget, as well as 2 external teams. Take this example from Pepsi.
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