What is Reddit, and Should Your Brand Be Using It?
Hootsuite
NOVEMBER 28, 2022
Every thread has an OP (original poster) who started it. Reddit launched in 2005 and sold to Conde Nast less than a year later for $10 million USD. Subreddits have their own URL, for example the Star Wars subreddit can be found at www.reddit.com/r/StarWars. Users can also vote content by others “up” or “down” the algorithm.
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