Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit launched in 2005 and sold to Conde Nast less than a year later for $10 million USD. Market research. For a more detailed process, check out our guide to Reddit market research.

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Bill Hartzer

MAY 26, 2010

From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources. Nielsen – this is one of the most well known, and trusted names in customer data analytics. This information can be used to improve products and increase profits.

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Net-Savvy Executive

MARCH 15, 2011

In 2007, I asked for opinions on a generic term for social media monitoring, analysis, research, etc. Lately, though, I'm seeing a lot more of these labels: Social media monitoring In 2005, companies started to learn that people were talking about them online and they needed to pay attention.

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Bare Feet Studios

MARCH 19, 2010

If your brand already has high favorable sentiment, you are ahead of the game. Most importantly IMO, make note of their concerns, collect data, and be willing to present this to your peers/bosses internally. In her case, it is an awesome brand with very high positives. This is what this article is about.

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Bare Feet Studios

SEPTEMBER 30, 2010

Tom is adept at pointing out the risk in over-relying on purely transactional data and reminds us frequently (one of my favorites) that baseline data is one of your most useful metrics. I think Tom and I would agree though the ex post facto method will leave out some of the more relevant data points.

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Viper Chill

AUGUST 25, 2011

A recent comment that made me smile was on a Wired article showing how MIT researchers had invented a single drug that could cure most diseases. Another job of this market research is to identify gaps that others may have overlooked. It said: “These are the type of people we should be getting autographs from.&#

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Hootsuite

JULY 5, 2022

While many social networks were launched with a focus on text posts (remember the glory days of the circa-2005 Facebook status?), Visual strategies should be informed by audience research: what does your unique mix of followers and fans like to see on their feed? It’s not hard to understand why. View this post on Instagram.

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