article thumbnail

Seth Godin on Steroids: Here’s My Evernote Password

Viper Chill

2005 was our roughest year. We’d do a focus group and find out people didn’t understand what equipment they’d need, so we’d add that. You Can Compete With Free, And Win. One of our primary measures of success is media cost, and when it started, we paid the equivalent of $250 per order.

Reddit 80