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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 367
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 195
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The Top 3 Social Media iPhone Apps

Firebelly

The list of the ” Top 25 Free iPhone Apps of All Time ” has, no surprise, social media platforms taking three out of the top five spots. Admittedly, Instagram is my social media platform of choice. With it’s growing number of over 1.1 billion users worldwide, Facebook came in at number one.

iPhone 152
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. this is the integraged digital media framework I use with my clients, no matter the challenge. How Canadians use Social Media.

Marketing 199
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Using Social Media to Find Christmas Presents for Friends

Mindjumpers

First of all, Etsy was founded in June 2005. Thus, it also requires that it is a friend who is active on Facebook stating “likes” and interest for the application to be able to search for a gift for this individual, though. New and Interesting Use of Social Media. What You Can Learn From H&M’s Use Of Social Media.

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Predictions Revisited: Five Not-Too-Distant Technologies That Might Change Social Media

Ignite Social Media

Six years ago, I published the post “ Five Not-Too-Distant Technologies that Might Change Social Media.” Podcasts were a thing back in 2005, receiving some initial popularity, only to fade away from the general public’s eye. Now, listening to podcasts is a major cultural activity, spanning demographics.

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How to Use Social Media to Market Your Business Like a PRO

Rebekah Radice

Marketing your business on social media is tougher than ever. That doesn’t include Twitter, Instagram, Google Plus and the many other social networks. Or why so many businesses are eager to create differentiation through social media? We discussed social media, blogging, content marketing and so much more.